Digital Advertising Operations Specialist
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Chicago, IL 60661
Weigel Broadcasting Co.
Weigel Broadcasting Co. is a family-owned media company based in Chicago, Illinois. The company owns and operates national television networks, as well as local broadcast stations throughout the country. Weigel is the leader in the multicast television network space with “MeTV,” Memorable Entertainment Television, the number-one-rated and distributed multicast network, as well as the “Movies!” Network in cooperation with the Fox Television Stations, the “DECADES” Network, the “H&I” Network and the Start TV Network in association with the CBS Television Stations. Weigel’s local stations include CBS, ABC, The CW, MyNet and Telemundo network affiliates. Weigel and its affiliate companies broadcast network and independent television stations in Los Angeles, Chicago, San Francisco, Seattle, St. Louis, Cedar City-St. George (Utah), Milwaukee, South Bend and Rockford.
Digital Advertising Operations Specialist
General Job Description:
Weigel Broadcasting has an immediate opening for a Digital Advertising Operations Specialist. This is a rare opportunity to help shape digital monetization efforts for a fast-growing, entrepreneurial and collaborative media company.
This individual will be responsible for supporting the ad operations for the various digital extensions of Weigels national and local brands, assisting in the day-to-day communications between clients and internal resources, maximizing yield optimization for programmatic partners, along with creating recaps and pulling reports for advertiser campaigns. In addition, this specialist will help maximize new e-commerce revenue opportunities associated with various Weigel brands. The Digital Advertising Operations Specialist will be working alongside designers, developers and editors where creativity and broad skill sets are welcome.
Lead digital advertising operations across properties.
Coordinate with Director of Digital sales on all campaign implementations in DFP
Collaborate with the digital team to build and support eCommerce activities through vendor and customer relationship.
Utilize ad serving platforms to manage available ad inventory on all Weigel digital properties.
Implement all direct digital orders for MeTV.com, cbs58.com, abc57.com, wciu.com, the Weigel Programmatic Network, and the Weigel Email Marketing Platform.
Oversee daily optimization of all digital campaigns to maximize ad performance.
Provide any needed mid or eCommerce reporting and any necessary recap information.
Strategize and maintain all SSP remnant programs for yield optimization.
Other duties, as assigned.
1-2 years of ad operations experience for a publisher website
Working knowledge of DoubleClick for Publishers
Familiarity with eCommerce platforms
1-2 years experience working with direct sales order implementation
Experience working with programmatic supply-side platforms vendors
Knowledge of both 1st and 3rd party ad serving, along with ad tag implementation
Familiar with video ad serving terminology and reporting
Familiar with web development to implement any necessary advertising elements
Strong interpersonal skills, ability to work across departments
Ability to multitask and thrive in a fast-paced, changing media environment
Desire to grow digital monetization efforts for one of Americas most beloved brands
Our Perks & Benefits:
Medical, Dental, Vision, Life Insurance package
Long Term Disability Insurance
401k with Company Match
Paid Qualified-FMLA Leave
Discounted Parking Access
Gym Membership Discount
Convenient access to highways and public transportation
Open-air office environment
One block from the aptly named Restaurant Row
Weigel Broadcasting Co. maintains an Equal Employment Opportunity Policy for all applicants and employees. We give fair consideration to all qualified persons and afford all our employees opportunities for advancement according to their individual abilities, regardless of race, color, religion, national origin, age or sex, or other protected categories. No opportunities for promotion, transfer or any other benefit of employment will be diminished through discriminatory practices. Employees or prospective employees have the right to notify an appropriate local, state or Federal agency if they believe they have been discriminated against.
Apply Here: http://www.Click2Apply.net/b6xyytw878q5b9f2