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Marketing Manager

at Law Offics of azita M. Mojarad in Chicago, Illinois, United States

Job Description

Strategy Development:

    • Develop and implement comprehensive marketing strategies aligned with company goals.
    • Identify target audiences and market segments to tailor campaigns effectively.
    • Conduct market research to stay updated on industry trends, competitive landscape, and customer preferences.

Campaign Management:

    • Plan, execute, and oversee marketing campaigns across multiple channels (digital, social media, print, events, etc.).
    • Create compelling and consistent messaging that resonates with the target audience.
    • Monitor campaign performance, analyze data, and optimize strategies for better results.

Digital Marketing:

    • Manage the company's online presence through website management, SEO, SEM, and social media platforms.
    • Develop and execute email marketing campaigns to nurture leads and engage existing customers.
    • Utilize analytics tools to measure the effectiveness of digital marketing efforts and adjust tactics accordingly.

Content Creation:

    • Collaborate with content creators to develop high-quality marketing materials such as blogs, videos, infographics, and more.
    • Ensure all content aligns with the brand's voice, values, and messaging.

Team Leadership:

    • Lead, mentor, and manage the marketing team, fostering a collaborative and innovative work environment.
    • Set clear objectives, provide regular feedback, and conduct performance evaluations.

Partnerships and Collaborations:

    • Identify and establish partnerships with relevant influencers, brands, and organizations.
    • Collaborate with external partners to co-create marketing initiatives that expand the brand's reach.

Budget Management:

    • Develop and manage the marketing budget, allocating resources effectively across various initiatives.
    • Monitor expenses and ensure campaigns are executed within budget.

Analytics and Reporting:

    • Gather and interpret data from marketing campaigns to measure success and identify areas for improvement.
    • Create comprehensive reports for critical stakeholders, outlining performance metrics and insights.

 

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Job Posting: 11218049

Posted On: Sep 08, 2023

Updated On: Oct 08, 2023

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