at The Kraft Heinz Foods Company in Chicago, Illinois, United States
Job Description
Job Description
Are you ready to be a tenacious trailblazer? This role will be responsible for leading the Philadelphia brand and Desserts portfolio in our Away From Home business unit. This role will be accountable for consumption & share analysis and reporting, cross-functional leadership of key commercialization projects, ownership of strategic sales driving marketing campaigns, as well as total portfolio management.Incumbent will collaborate with cross-functional team members including the Philadelphia brand and Desserts Platform, Brand Communications, Disruptive Innovation, CIS, and Operations teams. This position requires a candidate to possess an ownership mentality, self-starter, be a cross-functional leader, driver of results, and have strong interpersonal skills and keen storytelling ability engaging with all levels of leadership. Working closely with our Brand Experience team and Brand Activation & Partnerships team, incumbent will drive brand experience to propel the Philadelphia brand forward. If you are ready to take on the challenge of this dynamic role, we want to hear from you!
Essential Functions & Responsibilities
Business Execution
Apply business analytics (equity, share, volume and revenue drivers, competition) to drive business strategy & execution
Monthly Consumption/Share Analysis with outlined action plan to deliver brand share growth
Portfolio Management including but not limited to: SKU rationalization, strategic prioritization, pack/price architecture, product catalogs etc.
Innovation & Strategy
Develop and implement a five-year growth plan that provides strategic innovation direction
Closely partner and consult with innovation team to ensure alignment with outlined growth strategy
Champion relationships with Marketing, Consumer Insights, R&D, Finance, and Project Management to lead commercialization of renovation and maintenance projects
Communications
Lead B2B media strategy and execution for the PHILADELPHIA brand
Integrate Away From Home into PHILADELPHIA Masterbrand B2C comms plan
Deliver comms-driven partnership ideas that help win new business
Collaborate extensively with brand platform teams and away-from-home customer marketing, adopting the role of leader in both directions
Drive discussions during management presentations with platform GM, and business unit President
Qualifications
Advanced degree in Marketing or related field is expected
Experience in marketing for an established or startup CPG company
Consumer centric & growth mindset - learn fast vs. avoid failure
Prior experience working in Consumer Packaged Goods (CPG) (forecasting and portfolio management)
Experience in agency management & cross-functional team management; self confident individual who can work collaboratively
Strong personal motivation in fast-paced, often ambiguous environment, with a bias for action
Proven track record influencing teams and experience leading multiple collaborators
Strong "big picture" perspective, while also implementing the initiative at hand
Outstanding verbal, written and interpersonal communications skills to internal/external partners
Excellent strategic and analytical skills; ability to leverage syndicated data sources to assess competitive space, bringing forth insights and recommendations to integrate into overall strategy
Ability to simplify sophisticated problems and make decisions quickly in pursuit of constant forward progress
Excellent attention to detail and project management skills
Location(s)Chicago/Aon Center
Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law. Applicants who require an accommodation to participate in the job application or hiring process should contact NATAI@kraftheinz.com .
It is the continuing policy of The Kraft Heinz Company to afford full equal employment opportunity to qualified employees and applicants, regardless of their race, color, religion, sex, national origin, age, physical or mental handicaps, military or veteran status, sexual preference, or any other protected condition or characteristic in conformity with all applicable federal, state, provincial and local laws and regulations.
Final candidates must be legally authorized to work in the United States without Company sponsorship. Exceptions requesting work visa sponsorship will be reviewed on a case to case basis.
