at Amazon in Chicago, Illinois, United States
Job Description
Description
As a Principal Video Specialist, you work with account and GTM teams to develop strategies and solutions to drive adoption of Amazon’s STV offering with advertisers and ensure your customers’ video investments fit into their overall marketing strategy with Amazon. You are naturally curious, and will apply your creativity and curiosity by taking a lead in strategizing video solutions for our advertisers, diving deep within the advertising community to discuss Amazon’s benefits, and working internally to innovate solutions that meet the objectives of our advertising customers. This role will define innovative advertising experiences and coordinate with internal teams to create scalable and repeatable solutions. As an individual contributor, you’ll be joining an elite sales organization and will benefit from having direct access multiple leadership teams. Candidates should have experience buying, planning, packaging, and selling STV both directly and programmatically. Candidates will have a strong knowledge of the STV landscape, experience negotiating and closing upfronts, and the ability to drive conversations with C-Suite client contacts.
Key job responsibilities
Video Specialists are aligned to the Large Customer Sales (LCS) organization and work closely with Account Teams, Agency Development Managers (ADMs), Go to Market (GTM) specialists, and Amazon Advertising Customers. They are responsible for:
- Deliver the highest level of sales and customer service to our clients
- Scaling video GTM strategies across LCS;
- Developing and implementing bespoke industry strategies within assigned verticals;
- Service and operations team engagement as it pertains to new and emerging products;
- Partnering with LCS and Vertical Marketing to develop narratives that differentiate Amazon Ads unique offerings tied to customer objectives and business outcomes; and
- Representing Amazon Ads externally at industry events to drive Upfront and annual commitments.
About the team
Amazon Ads is dedicated to driving measurable outcomes for both brands and agencies through advertising. Our ad solutions – including sponsored content, premium video, audio and custom ads – leverage Amazon’s innovations and insights to find, attract, and engage meaningfully with audiences.
We’re all about helping brands reach the right audiences in the right places, without causing disruption. Our robust insights, expansive portfolio of properties, and comprehensive advertising solutions help advertisers interact and form relationships with customers – and give them a purposeful presence in customer’s lives.
We are open to hiring candidates to work out of one of the following locations:
Chicago, IL, USA | New York, NY, USA | Santa Monica, CA, USA
Basic Qualifications
- 10+ years of B2B sales experience
- 10+ years digital advertising experience
- 4+ years of advanced TV/STV advertising experience
- Experience selling various video formats (MS, SS, Sponsorships, Sports)
- Effectively works cross-functionally (AE, Sales Leadership, Yield, Product, Measurement)
Preferred Qualifications
- Deep relationships within the advertising industry
- Experience negotiating Video Upfronts at agency and Brand level
- STV/TV measurement proficiency
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,700/year in our lowest geographic market up to $239,400/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. This position is eligible for variable pay via a sales compensation plan. These plans pay according to achievement level against sales targets and/or business objectives. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. Applicants should apply via our internal or external career site.
