Paid Search Manager

at Confluent in Springfield, Illinois, United States

Job Description

With Confluent, organizations can harness the full power of continuously flowing data to innovate and win in the modern digital world. We have a purpose that drives us to do better every day — we’re creating an entirely new category within data infrastructure – data streaming. This technology will allow every organization to create experiences and use the power of data in ways that profoundly impact the way we all live. This impact is our purpose and drives us to do better every day.

One Confluent. One team. One Data Streaming Platform.

Data Connects Us.

About the Role:

As Paid Search Manager, you will be responsible for driving Confluent’s paid search performance campaigns to drive performance and support continued business growth. You are our ideal candidate if you have a proven track record in B2B SaaS advertising, including strategy, messaging direction, execution, and reporting.

If you are a results-oriented individual with a passion for digital marketing and a proven track record in driving performance through paid search campaigns, we would love to hear from you.

What You Will Do:

+ Develop and execute paid search strategies across multiple platforms, including Google Ads, Bing Ads, and other search engine advertising platforms

+ Conduct keyword research and analysis to identify new opportunities and optimize existing campaigns

+ Create and manage campaign budgets, bids, and ad placements to maximize ROI

+ Monitor campaign performance, analyze data, and provide regular reporting to stakeholders

+ Collaborate with cross-functional teams to align paid search strategies with overall marketing objectives

+ Support AMER, EMEA, LATAM and APAC regions through tailored strategies and solutions, partnering with digital support leads in those regions

+ Stay up-to-date with industry trends and best practices in paid search marketing

+ Conduct competitor research and analysis to identify new opportunities for growth

+ Optimize landing pages and ad copy for maximum conversion rates

+ Manage relationships with external vendors and agencies as needed

What You Will Bring:

+ 5+ years of experience managing Google Ads, Bing Ads, and other search engine advertising platforms, preferably in a B2B environment

+ Strong analytical skills with the ability to interpret data and make data-driven decisions

+ Proficiency in conducting keyword research using industry tools

+ Experience with social media management platforms is a plus

+ Knowledge of conversion optimization techniques and best practices

+ Excellent communication skills with the ability to present findings and recommendations to stakeholders

+ Strong attention to detail and ability to manage multiple projects simultaneously

Come As You Are

At Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.

At Confluent, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including work history, education, professional experience, and location. This position has an annual estimated salary of $96,100 – $112,950 USD, an annual bonus, and a competitive equity package. The actual pay may vary depending on your skills, qualifications, experience, and work location. In addition, Confluent offers a wide range of employee benefits. To learn more about our benefits click HERE (https://confluentbenefits.com/) .

Click HERE (https://www.confluent.io/legal/confluent-candidate-privacy-notice/) to review our Candidate Privacy Notice which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.

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