Manager I, Market Access Insights

at AbbVie US LLC in North Chicago, Illinois, United States

Job Description

Manager I, Market Access Insights, AbbVie Inc., Mettawa, Illinois. Responsible for leading communication of market access insights to leadership requiring a broad range of market access expertise as the brands commonly experience differing market access challenges. Lead  development of GPO, Specialty Pharmacy, Health Plan & PBM contracting strategies for launch brands across payer channels through advanced modelling techniques, communicating analytical narratives that describe opportunity & risks of stakeholder negotiations, & informing financial projections based on launch pricing & contracting strategies. Derive findings & implications from payer, physician, distributor & patient/consumer analytics to strengthen commercial understanding of marketplace dynamics, performance, & brand opportunities. Inform forecasting & brand planning processes & develop fact-based marketing & sales strategies to optimize performance. Align business issues with findings & implications with some supervision. Guide development of marketing investment strategies to increase  effectiveness &/or efficiency of promotional activities. Influence deployment of strategy through executional recommendations across marketing & sales tactics for multiple brand &/or indications. Complete timely evaluation of program impact/response & recommend appropriate actions. Utilize syndicated & AbbVie proprietary data, data science & modeling techniques &  ability to synthesize insights into compelling narratives. Utilize knowledge in supplier & stakeholder management, leading external analytics to deliver compelling learnings, & formulate analytical strategies appropriate to issue at hand. Deliver insights based on analytics generated by leveraging multiple healthcare data sources, including physician & patient level data utilizing programs. Lead delivery of brand specific market access analytical insights in response to specific market access issues/ trends. Understand impact of utilization management, tiering & medical policy impact on overall demand, line of therapy & co-pay support. Conduct investigative analytics to validate &/ or quantify market phenomenon related to competitive or customer tactics. Identify value drivers that guide clinical data development & value positioning through quantitative methods. Leverage custom & syndicated data sets to identify & address key business issues relative to product & indication-level performance ensuring that multiple stakeholder perspectives are considered. Integrate & synthesize information to report key insights to internal stakeholders & deep understanding of healthcare data & policies. Bridge gap between new patient starts & total demand & integrate & synthesize all available information specific to issue. Understand sub-national (Accounts or physicians) drivers of brand performance, providing more granularity to performance dynamics & opportunities across distribution channels & customers. Create analytic models that address critical issues & meet key business criteria & key technical criteria. Manage stakeholders, external partners to increase & enhance use of advanced modeling & analytic methods & produce results that fully leverage available data & analytics. Develop & communicate demand forecasts in support of all brand & financial planning processes, effectively advising organization in setting financial expectations for assigned brands as well as optimizing allocation of resources to achieve the plan. Effectively communicate results of complex analytical models & influence action to improve brand performance. Identify & evaluate data sources that will enhance customer, market & competitive understanding, & influence budget holders to secure sources essential to driving business forward. Bachelor’s degree in Business Analytics, Economics, Statistics or a highly related field of study with at least 5 years of related experience. Alternatively, employer will accept a Master’s degree in aforementioned fields. Each education alternative with at least 1 year of related experience in: (i) informing forecasting & brand planning processes & developing fact-based marketing & sales strategies to optimize performance; (ii) delivering insights based on analytics generated by leveraging multiple data sources, including physician & patient level data utilizing programs & tools; (iii) Integrate & synthesize information to report key insights to internal stakeholders; & (iv) creating analytic models that address critical issues & meet key business criteria & key technical criteria. Employer will accept any suitable combination of education, training or experience related to the job opportunity. 15% domestic travel required. Apply online at https://careers.abbvie.com/en & reference REF23194H.