at Press Ganey Associates LLC in Chicago, Illinois, United States
Job Description
Company Description
PG Forsta is the leading experience measurement, data analytics, and insights provider for complex industries-a status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest roots are in U.S. healthcare -perhaps the most complex of all industries. Today we serve clients around the globe in every industry to help them improve the Human Experiences at the heart of their business. We serve our clients through an unparalleled offering that combines technology, data, and expertise to enable them to pinpoint and prioritize opportunities, accelerate improvement efforts and build lifetime loyalty among their customers and employees.
Like all great companies, our success is a function of our people and our culture. Our employees have world-class talent, a collaborative work ethic, and a passion for the work that have earned us trusted advisor status among the world's most recognized brands. As a member of the team, you will help us create value for our clients, you will make us better through your contribution to the work and your voice in the process. Ours is a path of learning and continuous improvement; team efforts chart the course for corporate success.
Our Mission:
To elevate the human experiences at the heart of business by offering insights that sharpen understanding of the needs of individuals and populations, and provide guidance on how to meet those needs.
We partner clients to gather the voice of consumers and the workforce to gain insights that address unmet needs. Through the use of integrated data, advanced analytics and strategic advisory services, we are helping clients transform their organizations to deliver high quality services and lifetime loyalty.
Our Values:
Champion the Client
We demonstrate an unwavering passion for delivering high-quality solutions and service. We commit to understanding the goals and needs of our clients. We always look for opportunities to improve and create value. Each of us understands our role in enabling client success.
All Together Better
We are united by the common purpose of our vision and mission. We promote teamwork and a culture of belonging by building strong relationships and fostering trust. We collaborate to identify and develop innovative solutions.
Embrace Change
We recognize that change is constant and presents opportunities to learn, adapt, and evolve. We seek creative solutions to challenges and e pursue them with optimism and enthusiasm.
Do the Right Thing
We demonstrate commitment to all our stakeholders, including clients, staff, and partners. We take personal accountability for our responsibilities and actions. We do right by each other by acting with honesty and kindness. We provide meaningful recognition and feedback to others.
Job Description
Press Ganey is making a significant investment in its product marketing function across its solution lines and is seeking a new Senior Manager of Product Marketing for its Patient Experience/Consumer Experience (PX/CX). This leader will play a key role defining personas, messaging, positioning and go-to-market strategies for software and consulting solutions for Press Ganey's Patient Experience business unit, marketed primarily to the health systems and hospitals.
This individual will have the opportunity to establish the product marketing role for this business unit and will define best practice commercial strategies in partnership with the Product Marketing team. S/he will lead cross-functional teams, collaborate within the marketing team to drive revenue, and champion the value of our solutions to both internal and external audiences.
S/he will be a hands-on player, someone happy to produce content, an effective communicator, creative problem-solver, detail-orientated, and the ability to bring a market-focused perspective to work. Reporting to the Director of Product Marketing, Healthcare, this is an individual contributor role, working in close collaboration with the broader team.
Key Responsibilities:
Product Launches: Drive successful launches for new and existing products within the CX/PX product portfolio, including developing launch plans, creating compelling messaging and collateral, and managing pre- and post-launch activities.
Content Development: Own the creation and execution of a comprehensive content strategy across various channels (e.g., website, blog, social media, white papers, case studies) to educate and engage target... For full info follow application link.
Press Ganey Associates, Inc. is an Equal Employment Opportunity/Affirmative Action employer and well committed to a diverse workforce. We do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, veteran status, and basis of disability or any other federal, state or local protected class.
