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Digital & eCommerce Media Manager - R1819

at Medela LLC in McHenry, Illinois, United States

Job Description

MEDELA, LLC in McHenry, IL

Digital & eCommerce Media Manager (Individual Contributor)

4 days on-site, 1 day remote

 

We make a difference in the lives of mothers and babies every day.

Please go to https://www.medela.com/company/medelacares to learn about us.

 

Medela LLC is seeking a Digital & eCommerce Media Manager

  • You have very strong experience in allocating media budgets across different media vehicles (retailer.com media like AMS, Google, Meta, TikTok, etc.) to maximize traffic and sales growth.
  • You know how to win in the consumer space!
  • You are an expert in developing growth and success measurement plans for AMAZON, Target, Walmart, Google, Meta, and TikTok.
  • You possess strong analytical ability and are very comfortable talking about and proving the numbers.

 

What We Offer our Digital & eCommerce Media Manager

  • Excellent salary and bonus potential
  • Comprehensive benefits plan, which is affordable to our employees
  • 401K with match
  • Pension Plan
  • 16-week Paid Parental Leave
  • Generous PTO package, plus 14 paid holidays
  • A great place to work!

 

Key Experience Needed: Digital & eCommerce Media Manager position-

  • Bachelor Degree or equivalent preferably in marketing, new media, online marketing or e-commerce
  • Minimum 5-7 years of commercial practice in online marketing communication/media strategy and execution in the B2C sector
  • Strong knowledge on the operation mode of Amazon and retail media experience
  • Exceptional Digital Commerce & Marketing expertise
  • Operative experience with digital commerce marketing
  • Experience with partnering, leading agencies
  • Handling of multi-project management
  • Strong experience in Microsoft Office Suite
  • Power BI experience is preferred
  • Must be able to read, understand, and communicate in English

 

Position Responsibilities- Digital & eCommerce Media Manager

  • To develop and deploy strategies and plans to deliver sales growth in digital commerce channel.
  • Embed key digital commerce principles into the Americas Medela organization.
  • Drive continuous improvement in Digital Commerce media effectiveness.
  • Identify innovative Digital Commerce strategies or initiatives to drive market beating performance for Medela Americas
  • Drive a cohesive approach across retailer media support, social/digital channels, organic media to deliver intended support for brand building and sales growth.
  • Effectively allocate media budget across different media vehicles (retailer.com media like AMS, Google, Meta, TikTok, etc.) to maximize traffic and sales growth.
  • Influence and co-shape the Ecommerce media strategy from supporting marketing and product initiatives, content, and critical retailer.com initiatives.
  • Drive Digital Commerce capability for Sales/Marketing organization and establish/share best practices for Americas including:
  • Priority focus on Amazon, Google, Meta, TikTok, Target, Walmart.
  • Develop a 2-3 year ambition for digital commerce channels, setting priorities...

    Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity

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Job Posting: 11832998

Posted On: Apr 16, 2024

Updated On: May 16, 2024

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