Marketing Analyst Manager

at DocuSign in Chicago, Illinois, United States

Job Description

Company Overview

Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people's lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign's Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).
What you'll do

As a Marketing Analyst Manager, you are a key member of our COO Marketing Analytics team. In this role, you will own the data for key areas of Docusign demand pipeline and marketing and will act as our "source of truth" as it pertains to our metrics. Your data and insights will help us constantly optimize our GTM, and they will also help us answer the most pressing issues of our strategy and leadership teams.
This position is an individual contributor role reporting to the GTM Strategy & Analytics Director.

Responsibility
Act as our subject matter expert and primary driver of marketing spend efficiency insights, including attribution and MROI analyses
Own regular and ad-hoc analyses into our lead funnel performance including overall metric tracking, performance attainment, lead source optimization, and scoring and routing
Partner with our strategy teams to measure and advise in key initiatives such as lead scoring changes
Leverage SQL to develop datasets in Snowflake, create Tableau dashboards, and maintain minor manual reporting
Enable and onboard cross functional teams, perform routine maintenance, and troubleshoot reported dashboard issues to ensure data is accurate and insights are actionable
Develop an intimate knowledge of our data and own the end to end insights lifecycle
Job Designation

Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)
Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.
What you bring

Basic
BA or BS degree in a business or quantitative field
8+ years of experience in Business Intelligence or Marketing Analytics roles
Fluent in SQL, with knowledge of relational databases and data warehouses
Past experience working in marketing attribution or marketing mix analytics
Experience with Tableau, Power BI, or other analysis tools
Expertise managing large datasets
Preferred
Experience in a B2B SaaS company
Proficient with Salesforce
Diligent, with rigorous attention to detail
Experience with Alteryx or data workflow automation
Proven track-record in fast paced environments
Wage Transparency

Based on applicable legislation, the below details pay ranges in the following locations:
California: $118,300.00 - $182,775.00 base salary
Illinois: $111,600.00 - $153,525.00 base salary
Washington: $111,600.00 - $162,625.00 base salary
This role is also eligible for bonus, equity and .
Global benefits provide options for the following:
Paid Time Off: earned time off, as well as paid company holidays based on region
Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
Retirement Plans: select retirement and pension programs with potential for employer contributions
Learning and Development: options for coaching, online courses and education reimbursements
Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events
Life at Docusign

Working here
Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what's right, every day. At Docusign,... For full info follow application link.

DocuSign is an Equal Opportunity Employer. Individuals seeking employment at DocuSign are considered without regards to race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status, or any other legally protected category.