at CDW LLC in Chicago, Illinois, United States
Job Description
The Program Manager is responsible for driving revenue through the integration of products, enablement of sellers, and development of programs for their respective category across CDW business segments (Healthcare). The incumbent is responsible for administration of tools related to incentive programs to assist CDW in growing profitable revenue while delivering a superior customer experience. This role's primary goal would be to optimize our partner relationship to execute on our marketing agreements, manage funding and expenses to maximize gross profit opportunities, and increase communication of initiatives across the organization. The role will focus on enrollment and applications of new incentive programs/agreements and maximizing existing. This includes optimizing process and procedures for gross profit generating programs down to the customer level through our solution architects and sales; improving tools, processes and resources to support selling; adding operational efficiencies to better scale; and helping align the presales team with Sales and PPM to support growth in both revenue and profit.
Key Areas of Responsibility
Grow revenue and overall profitability for assigned product category
Analyze complex industry information to identify, develop and execute strategies to increase sales. Maintain expert knowledge of product portfolio within respective category
Develop and articulate competitive positioning and differentiation of brands within category
Manage, track and process milestones for marketing agreements, enablement initiatives,, and additional Gross Profit generating programs. Analyze programs before, during, and after execution to provide measurement and impact to category performance
Develop trusted partnership with Strategic Sales leaders, presales specialists, sales, and PPM to provide a platform for operational efficiencies and process improvements
Act as central point for maintaining certification levels for specializations and partner program enrollments and the development or enhancement of our tools, resources, reporting and process improvements
Work strategically with marketing to develop or maximize opportunities that promote the awareness of assigned category and increase customer penetration
Assist in creation and execution of the Business Plan for the respective category
Identify key stakeholders, align priorities, lead execution, and drive consistency around category programs and communications across organization
Engage with multiple strategic brands to communicate category initiatives, resources, and sponsorship opportunities
Mentor and coach junior team members
Responsibilities
Represent and evangelize the assigned category in meetings and speak to product portfolio, category performance, program/promotion results, and current initiatives
Provide comprehensive reporting and analysis, both internally and externally, on product portfolio, category performance, industry trends, and market share
Engage regularly with sales leadership, segment and solution marketing, and presales specialists to drive category awareness
Lead trainings and enablement programs within key segments to promote customer penetration
Minimum Qualifications
Bachelor's Degree + 5 years sales/marketing experience/project management, OR
9 years experience in sales/marketing/project management, OR
4 years CDW PPM Experience + 5 years in sales/marketing/project management
Other Required Qualifications
Exceptional verbal and written communication skills with the ability to effectively interact with all stakeholders
Proven ability to effectively and strategically engage with executive leadership
Demonstrated ability to build and maintain strong business relationships
Proficient in Microsoft Office applications
Expert financial and business acumen
Exceptional strategic agility and analytical skills
Expert presentation skills
Proven track record of driving results
Preferred Qualifications
Bachelor's degree with a concentration in marketing
Previous experience in the technology industry. Prior experience in Supply Chain, Pricing, Merchandising or Program Management
CDW is an affirmative action/equal opportunity employer committed to a diverse and inclusive workplace.
