Product Marketing Specialist

at Relativity in Chicago, Illinois, United States

Job Description

Here at Relativity we prioritize flexibility and work-life harmony. Our Hybrid work environment provides options tailored to your role and location, aiming to enhance engagement, connectivity, and productivity.

Join us to experience a culture of collaboration and innovation, where connecting in-person adds value to our collective growth. Let's work together!

The Specialist, Product Marketing is responsible for contributing to product strategy, executing ongoing go-to-market activities, delivering high-quality content, and providing support to customer-facing teams. As strategic, cross-functional partners to teams including Product Management, Sales, Customer Success, and Marketing, this position will work with a wide set of stakeholders to drive product success in key areas including generative AI, platform, and more. With demonstrated success, this role has high-growth potential with the opportunity independently own products and GTM strategies over time. This role reports to the Director, Product Marketing. 
Role Responsibilities - Product Strategy & Market Research
Get to know the product and value drivers across different segments and use cases
Demonstrate analytical thinking by conducting market research, developing hypotheses, and sharing insights to help strengthen messaging and got-to-market approach
Work closely with Product Management, Sales, and Marketing teams to build strategies for Relativity products and overall brand
Develop an understanding of commercial packages and pricing, and help bring commercial adjustments to market Role Responsibilities - Cross-Functional Partnership and Message-driven Communication
Work with leadership and a wide set of cross-functional stakeholders to drive go-to-market plans forward, providing ultra-high touch support to internal teams and customers
Demonstrate ability to effectively project manage and gain alignment on decisions
Transform complex, technical information into creative, concise and easily digestible messages that resonate with target audiences Role Responsibilities - Sales & Success Support
Develop an understanding of the selling process, sales and success organizations, and their needs
Create and maintain up-to-date enablement materials, including internal trainings, presentations, FAQs, slicks, and other content
Update relevant data points and other evergreen content on regular basis
Manage the sales enablement platform for the product marketing team Role Responsibilities - Go-to-Market Execution
Develop and execute on go-to-market plans, with the ability to take feedback and iterate to drive to intended results
Produce high-quality content in support of demand generation campaigns and other marketing activities
Support event marketing plans including updating messaging frameworks, creating talking points, tailored presentations, etc. Qualifications
Demonstrated ability to simplify complex technology concepts and data sets (minimum qualification)
Robust understanding of key marketing concepts (minimum qualification)
Exceptional verbal and written communication style (minimum qualification)
Ability to work cross-functionally to accomplish shared objectives
Demonstrated research and analytical skills
Comprehensive business acumen, including problem-solving and critical thinking
Ability to manage multiple projects simultaneously and prioritize accordingly
Ability to work effectively under pressure, drive projects to completion and meet deadlines
Flexibility and the ability to adapt quickly to shifting company or team goals
Experience working with Salesforce, Marketo, and/or Highspot
#LI-NW1Compensation
Relativity is committed to competitive, fair and equitable compensation practices.
This position is eligible for total compensation which includes a competitive base salary, annual performance bonus target of 10%, and long-term incentives. The expected salary range for this role is between $82,000 and $124,000. The final offered salary will be based on several factors, including but not limited to the candidate's depth of experience, skill set, qualifications, and internal pay equity. Hiring at the top end of the range would not be typical, to allow for future meaningful salary growth in this position.
Relativity is a diverse workplace with different skills and life experiences-and we love and celebrate those differences. We believe that employees are happiest when they're empowered to be their full, authentic selves, regardless how you identify.

Benefit Highlights:
Comprehensive health, dental, and vision plans
Parental leave for primary and secondary caregivers
Flexible work arrangements
Two, week-long company breaks per year
Unlimited time off
Long-term incentive program
Training investment program

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national... For full info follow application link.