at Teksystems in Chicago, Illinois, United States
Job Description
Description:
We are looking for an experienced marketing leader to lead field marketing and events to acquire and engage new customers for this company. This person will manage the full lifecycle of the field marketing program, create new programs to drive trial, and optimize and measure campaigns. This role requires an independent self-starter who is passionate about building and scaling programs and who can thrive in ambiguity.
Job responsibilities include:
- Defining and executing a scalable field marketing program with clear objectives, priorities, measurement, and deliverables
- Training, equipping, and leading part-time Associates across multiple cities
- Planning and executing local programs, campaigns, and events to support customer acquisition initiatives
- Collaborating with multiple stakeholders and cross-functional teams to create, optimize, and measure field marketing tactics
- Presenting field marketing strategies and plans to partner teams and upper level leaders in the business
- Communicating and engaging with local residents and businesses while developing and managing relationships with key decisions makers
- Identify and set up mechanisms for gathering market and customer data and insights to inform acquisition-marketing strategies
- Delivering detailed reporting and metrics on activity results, tactic effectiveness, and ROI, using data to make real-time adjustments and proactively identify trends and opportunities
Skills:
Digital marketing, Project management, Marketing strategy, Digital, Marketing campaign, Campaign management
Additional Skills & Qualifications:
Field marketing was deeply affected during last year’s retail layoffs across the organization. This Field Marketing Manager will help stand up field marketing programs in this pilot effort.
Hybrid Schedule: 2-3 days hybrid on-site in CHICAGO (with Hiring Manager).
Experience Level:
Expert Level
About TEKsystems:We’re partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That’s the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
