at Ipsos-Insight, LLC in Chicago, Illinois, United States
Job Description
What makes this role important at Ipsos?
The Executive Vice President (EVP) - Tech Sector Leads is an integral part of Ipsos' US Client Organization. This role will be focused on high growth, high value technology clients, working at the cutting edge of the intersection of tech, social media and advertising. The EVP will also devote time to growing emerging relationships and developing new and existing buying points. The EVP will lead a team of senior, experienced Client Officers who each manage a portfolio of clients, as well as being an individual contributor servicing clients.
The EVP will focus their time and attention on both strategic and operational issues, primarily by assuring both as an individual and a tech team that we are:
Understanding the clients' strategy and challenges for media, buying platforms, hardware and ecosystems
Showing deep sectoral knowledge, interest and enthusiasm in large complex media and/or tech clients and making sure our tech team is cutting edge
Building short-term and long-term strategic sector and account plans for growth
Identifying and targeting those client opportunities with the strongest ROI
Building and nurturing relationships with senior client stakeholders (Insights, Marketing, UX, Strategy, Ad Sales/Digital Sales, Ads Marketing, Procurement, Operations, etc.)
Overseeing quality of client facing content and developing thought leadership
Retaining and expanding existing programs
Penetrating new accounts and buying points
Expanding the number of Ipsos services sold to clients
Adapting client messages and offers from hook to developing differentiated large pitches
Nurture a community of researchers at Ipsos excited to play an integral role in growing the account
Staying current on industry and competitive trends
Communicating Ipsos' value proposition to clients
Driving internal collaboration across key stakeholders and markets, working with the Global Client Director to ensure collaboration
Building our profile as go-to industry experts for they key players in the sector
The EVP position has high visibility within the Ipsos US organization, reporting to a Chief Client Officer. The EVP will interact with other key senior stakeholders, including Service Line Presidents and Executive Vice Presidents, Global Account Leaders, and Service Line Client & Project teams.
What you can expect to be doing:
This role delivers against Ipsos' Client Organization mission in three core ways:
Driving growth
Adding value
Building long-term partnerships
Driving Growth:
Builds a growth plan in collaboration with the service lines through defining target revenue by client, identifying significant opportunities e.g. competitor programs and developing hooks to open conversations
Works closely with the service lines to develop plans to diversify the services we sell to current stakeholders, engage new stakeholders within current clients, and pursue opportunities with potential clients that we do not currently work with
Ensures a 'one Ipsos' approach where multiple service lines target the same client/stakeholder; facilitates the combination of Ipsos services to answer clients' business challenges
Introduces the relevant Ipsos service lines to the client to maximize opportunities
Aims to achieve a balance between developing new relationships for medium/long-term growth and delivering more immediate opportunities
Tracks pre-proposal conversations and reports activity e.g. pipeline
Works within the role specific tasks laid out in the Ipsos engagement framework (RACI)
Adding Value:
Understands the sector, context, and strategic growth questions the client faces
Builds a long-term vision for the sector and for clients, identifying the client's growth agenda, priorities, competitive landscape, and key stakeholders
Identifies and promotes Ipsos' value proposition to meet client needs
Focuses on, and tries to measure, the ROI our insight provides to our clients
Recognizes how clients make decisions and how to better support them
Develops new ideas, thought leadership, and innovative ways of answering clients' business questions
Connects the dots for clients; building on previous conversations/projects to deliver incremental value
Mobilizes the wider Ipsos organization to support and innovate with clients
Building Long-term Partnerships:
Creates personal connections with clients to develop relationships
Develops and facilitates meaningful conversations around the client's needs and business questions
Moves our interactions past research exclusively, and into a more advisory relationship
Maximizes positive sentiment and client satisfaction, working with the SL when challenges and issues are escalated by the client
Builds relationships and trust with key client decision-makers to establish trusted advisor status
Challenges the program retention... For full info follow application link.
Equal Opportunity Employer Minorities/Women/Veterans/Disabled
