at Yahoo Holdings Inc. in Champaign, Illinois, United States
Job Description
AOL is a global media and technology company, representing the best of premium content and innovative platforms. Originally known as America Online, we once connected over 35 million people to the internet, becoming a cultural icon and business behemoth. We recognized digital as the future of media and set out to build a network to enable our company-and our users and partners-to capitalize on this new world. We've always had the drive and innovative thinking to mobilize the future. Now, we have the tools, the reach, and the resources to make this future a reality. We just need YOU!
About us:
AOL is a global media and technology company that represents the best of premium content and platforms. Originally known as America Online, we continue to be one of the largest and most recognizable digital media and technology companies in the world, with millions of highly engaged and loyal users. AOL is a critical pillar in our parent company, Yahoo Inc.'s, long-term growth strategy and you'll be joining a team that is critical to our success. We strive to deliver the best consumer experience to our readers.
About the role:
AOL is looking for a creative, experienced personal finance journalist to join our growing team focused on building the personal finance channel into a trusted, authoritative destination for content that helps readers make unfamiliar decisions and take control of their finances. As our personal finance writer, you'll collaborate with lead editors in shaping our approach to content in the personal finance space for the 55+ audience planning for, newly entering or fully enjoying retirement.
We seek a skilled, forward-thinking journalist with at least five years of experience who can research, write and refine compelling, reader-first content within banking and lending, home equity and mortgages, retirement planning, investments and paying down debt. Our ideal candidate understands personal finance trends and can empathize with readers, translating complicated topics into actionable steps toward smarter financial decisions. You're as comfortable producing highly researched best lists backed by rigorous rubrics as you are covering timely financial topics or finding the story in data that can help people navigate financial pain points. Familiarity with SEO best practices and affiliate marketing is a plus.
What you'll do
- Collaborate with lead editor to establish and evolve brand voice and content strategy for personal finance at AOL.
- Pitch, write, edit and optimize trending and evergreen explainers, best roundups, how-tos and trending stories within banking, budgeting, lending, retirement and other areas of personal finance
- Create rubrics and scoring methodologies to evaluate and rank personal finance products, brands and services
- Collaborate with SEO, design and product teams to execute strategy, monitor performance, optimize content and improve processes, where needed.
- Develop a deep understanding of the AOL audience and its consumption habits through testing, learning and iterating on topics, article formats and other optimizations.
- Curate quality first- and third-party content for the homepage and personal finance content channel
What we're looking for
- 5+ years of professional experience in journalism, communications or copywriting with proven bylines in personal finance
- Rigorous research, sourcing, reporting and writing skills to ensure in-depth, high-quality and reader-focused content in plain, accessible language
- An empathetic ear for the financial...
Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity
