at Ademco Inc. in Aurora, Illinois, United States
Job Description
JOB DESCRIPTION
Resideo is seeking a Category Marketing Manager, Comfort to support our Honeywell Home brand in the Comfort Category. This position is responsible for collaborating on and assisting with the execution of the marketing campaigns and the digital strategy for the Honeywell Home brand. This role will drive growth and engagement for the brand across various touchpoints while supporting business goals. The selected candidate ideally has 5+ years of experience in marketing communication and digital strategies.
JOB DUTIES:
- Supports the strategy and manages the day-to-day execution of marketing campaigns. Responsibilities include supporting campaign messaging and management, collaboration on post-campaign analytics/reporting and recommendations for optimization.
- Manages ecommerce as it relates to content optimizations and improvements to drive online revenue growth for the brand, using insights and analytics to propel continued growth.
- Supports the team in day-to-day communication with marketing agencies, ensuring flawless execution of deliverables for new launches and campaigns.
- Manages social media accounts, supports the development of content calendars, implements and execute ads and provides monthly social reports.
- Supports email marketing strategy as it relates to messaging and execution with cross functional teams to ensure consistency with the overall brand campaigns.
- Supports ESG efforts as it relates to Honeywell Home and amplification of the products and messaging.
- Supports management and brand messaging for creative requests as it relates to coordination with Channel Marketing and our retailers.
- Supports Channel Marketing and retail sales to help build and manage a holistic digital strategy for each account as it relates to content and key marketing campaigns/tent pole events.
- Builds Digital Asset Management tool to ensure assets are stored, updated and reflects the brand for cross functional usage.
- Advocate and support a best-in-class brand experience across all marketing touchpoint, including online and in-store.
YOU MUST HAVE:
- Bachelor's degree required in Business, Marketing, or a related field.
- 5+ years of experience in Marketing with a focus on marketing communications, digital strategies, and go-to-market planning & execution.
- Exceptional knowledge of marketing communications and digital best practices.
WE VALUE:
- Proficiency in 2-3 specific areas of marketing, with experience in the Home Products & Services Industry being a plus.
- Customer and audience-centric, with a proven track record of executing marketing campaigns that effectively resonate with customers.
- Experience with Amazon including the platform, placement and product performance.
- Efficient, results oriented.
- Ability to manage multiple tasks and ensure all timelines are met.
- A self-starter that is comfortable working independently as well as cross functionally.
- Experience working in a deadline-oriented environment with a high attention to quality.
- Superior oral and written communication skills.
- Competent in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).
WHAT'S IN IT FOR YOU:
- Resideo is a large matrix organization, so this is a great opportunity to hone your skills around driving results across cross-functional teams.
- The opportunity to collaborate in a diverse, large Marketing organization while gaining a depth of knowledge in areas such as Marketing...
Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity