at VWR International, LLC in Chicago, Illinois, United States
Job Description
The Opportunity:
Avantor, a Global Fortune 500 company is looking for a dedicated Global Marketing Manager to optimize our Masterflex organization. This IL role is full-time, remote.
If you have marketing experience - let's talk!
Minimum Education Requirement:
Bachelor's Degree, Marketing, Business, Science, or related field.
Travel:
Up to 20% both domestic and global
Required Experience (3+ years):
Collaborating with Product Managers and Strategic Marketing to align on a go to market strategy that supports the market verticals and addresses customer's needs and challenges in those markets supported by defining a brand value proposition, engaging messaging for each market, defining target personas, product positioning, 360 communications plan that includes internal communications, sales training and enablement tools, and external promotional marketing campaigns with product roadmaps, and promotional needs, including New Product Introduction (NPI) launches..
Developing and implementing marketing activities across multiple verticals and end-user segments (including CES and OEM) to enhance revenue growth through targeted campaigns and bundled solutions.
Initiating and managing marketing projects from kickoff to completion, ensuring clear timelines and dependencies are established.
Leading the creation and execution of marketing activities and content materials for multiple channels, including digital, industry trade shows, sales and channel partners.
Coordinating with cross functional teams to develop training content for customer-facing teams and strategic channel partners.
Defining and managing external promotional media plans and budget, including industry tradeshows and conferences.
Acting as a liaison between Product Management, Global Comms & Brand, external marketing agencies and Commercial to maintain continuity between teams and align on strategy and marketing campaigns.
Marketing planning, development and execution fundamentals of project planning, project documentation, and project execution.
SME level organizational, planning, and prioritization skills.
Experience in project management for marketing programs.
Preferred Experience:
Managing, upload and maintenance of marketing materials on internal and dealer portals.
Supporting sales enablement by optimizing content globally and the structure of sales team portals and ensuring they are updated with the latest materials.
Marketing management experience in the life sciences, biotechnology, pharmaceutical, or related scientific or industry field - either in a corporate or agency environment.
Fundamentals: positioning, messaging, customer segmentation, content development & deployment, campaign measurement.
Communicating proactively and clearly
Collaborating with co-workers at various levels of an organization, from different teams and regions to inform, update and work collaboratively to complete projects.
Translating learnings from projects into best practice project processes.
How you will thrive and create an impact:
The position is part of the Product & Strategy Team of Biopharma Production. The focus is planning, organizing, and driving the execution of a global go-to-market strategy that includes a 360 communications plan for peristaltic pumps, tubing,
and fluid handling accessories across multiple market verticals, including but not limited to Agri-Biotech, chemical, food & beverage, microelectronics, academic, education, environmental, government, healthcare, and laboratory R&D.
Why Avantor?
Dare to go further in your career. Join our global team of 14,000+ associates whose passion for discovery and determination to overcome challenges relentlessly advances life-changing science.
The work we do changes people's lives for the better. It brings new patient treatments and therapies to market, giving a cancer survivor the chance to walk his daughter down the aisle. It enables medical devices that help a little... For full info follow application link.
We are an Equal Employment/Affirmative Action employer. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by federal, state/province, or local law.
If you need a reasonable accommodation for any part of the employment process, please contact us by email at and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.
For more information about equal employment opportunity protections, please view the Equal Employment Opportunity is THE LAW Poster, EEO is the Law Poster Supplement, and Pay Transparency Non-Discrimination Provision using the links below.
