at Sapient Corporation in Chicago, Illinois, United States
Job Description
Job Description
Job Description
As a digital business transformation partner of choice, we've spent nearly three decades utilizing the disruptive power of technology and ingenuity to help digitally enable our clients' business in their pursuit of next. We bring a startup mindset and agile methods to both established companies and the public sector to unlock value in ways that delight their customers and improve their operational effectiveness. Our approach to transformation is grounded in a view of both the company and the customers simultaneously, and a unique fusing of strategy and consulting, experience, and engineering with an enduring culture of problem-solving creativity.
In the space between next and now is how. And we believe that how you seize that space is everything! Our ambition is to create an environment where data scientists and artificial intelligence experts can tackle some of today's most complex, strategic operational challenges. To make this happen we require the brightest minds in strategy to focus on data. This new venture will deliver predictive analytics solutions to leading businesses. It's an opportunity to design, build, and implement practical, end-to-end platforms that help the world's most recognized brands to make smarter decisions and provide more valuable services to their customers. With mentorship from both companies and the agility of a startup, we're building something from the ground up with deep resources, alongside a team of the world's premier talent in data science.
Qualifications
Your Impact:
The purpose of the Senior Consultant, Data Strategy is to work with clients undergoing a data-driven transformation (DDT) across the globe. The Senior Consultant, Data Strategy will be a key contributor to accelerating and driving the DDT strategy for clients, working in partnership with Digital directors, client teams, and practice capability. Furthermore, the role will be a key contributor in ensuring the agency is an industry leader in digital thinking, execution, and value realization for clients through data-driven solutions. Specifically, this role majorly contributes to the definition of data-driven learning agendas, use cases for technology adoption, data strategy as well as assisting in partner evaluation, selection and integration, and finally activation on the client accounts. The requirement of the role is both strategic ad executional, being a key contributor to the activation of data-driven marketing solutions.
Contribute to the definition of the Digital, Data and Technology learning agenda
Ensure the data strategy and measurement frameworks align and be a driving force in securing client alignment
Working with planners, clients, strategy directors and digital directors to define an audience framework and data strategy for each brand and overall brand portfolio tapping into relevant data partners, publishers, and first-party data ecosystem
Grow the use of DMP and CDP in data driven use cases, application in campaigns, and general adoption through strategy to connect to a wider spectrum of datasets, particularly 1P and 2P data
Support the development of technology-based platforms and applications as a data strategist alongside Publicis Sapient data & tech talent as well as agency partners
Define and support the implementation, measurement and activation of data-driven use cases
Become a trusted technology and data partner to the client, ensuring the technology elements fit together,... For full info follow application link.
Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity. As digital pioneers with 20,000 people and 53 offices around the globe, our experience spanning technology, data sciences, consulting and customer obsession – combined with our culture of curiosity and relentlessness – enables us to accelerate our clients’ businesses through designing the products and services their customers truly value. Publicis Sapient is the digital business transformation hub of Publicis Groupe. For more information, visit publicissapient.com. As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hiring@publicissapient.com or you may call us at +1-617-621-0200.