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Product and Customer Marketing

at SAP in Chicago, Illinois, United States

Job Description

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

The Product Marketing team for SAP Business Network has an open role. This role will serve as a hybrid role where the ideal candidate will be able to work both as a Product Marketer and a Customer Marketer. This role will be deeply involved with the Supplier Team in SAP Business Network to build positioning and messaging for our supplier-facing offerings. The role will be the primary owner of our outreach and engagement campaigns with existing customers.

Your responsibilities will include:

Core Product Marketing responsibilities

+ Understanding products: Study our companys products thoroughly, identifying key features that will attract customers.

+ Project Management: Manage a content calendar, scheduling the creation and release of each piece of content. Oversee the successful execution of product-related projects.

Supplier Marketing Events/Supplier Marketing References

+ Support the management and content creation for internal and external supplier events.

+ Manage and deliver scalable customer engagement activities such as in-person events (SAP Spend Connect Live, Trading Partner Recognition Award) virtual events (Supplier Connection Webinars, Supplier Digital Summit, podcast, etc.), co-host events, user groups, and/or community activities.

+ Bring SAP Business Network supplier customer stories to life through the build of customer reference content through the Supplier Spotlight Program.

Supplier Marketing Communications and Content Development

+ Lead communications by updating, curating, and creating Supplier Marketing content (Quarterly – Supplier Connection Video Series, Supplier Connection News, etc.)

+ Identify and create outcome driven supplier customer stories (through videos, case studies, blogs, social media, etc.) to help create effective marketing leverage assets that can be used across awareness, demand generation, sales, adoption, and renewal initiatives.

+ Explore and adopt new channels, methods, and platform to optimize supplier marketing communications for Gen2 – long term-vision onboarding-transacting-upgrade.

Qualifications:

+ Education BA/BS degree in Business, Marketing, or equivalent working experience.

+ Experience: Five years of experience in marketing, with a focus on content marketing, or customer marketing, product marketing experience preferred.

+ Communication: Strong writing and content creation skills.

+ Team Player: Must thrive in a collaborative team environment.

+ General Skills: Ability to understand customer needs, create product positioning, and familiarity with measurement and analytics tools. Good time-management abilities, strong interpersonal and communication skills. Critical thinking and problem-solving capabilities

*Can be located anywhere in the US

Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAPs culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone regardless of background feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.

SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.

Compensation Range Transparency : SAPbelieves the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAPs commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 99,000 – 216,000 USD.The actual amount to be offered to the successful candidatewill be within that range, dependent upon the key aspects of each case which may include education, skills,experience, scope ofthe role, location, etc. as determinedthrough theselection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements: SAP North America Benefits (https://www.sapnorthamericabenefits.com/en/public/welcome) .

Requisition ID: 397526| Work Area:Marketing| Expected Travel: 0 – 10%| Career Status: Professional| Employment Type: Regular Full Time| Additional Locations:#LI-Hybrid

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Job Posting: JC261540552

Posted On: Jun 20, 2024

Updated On: Jun 26, 2024

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