at ACCO Brands in Lake Zurich, Illinois, United States
Job Description
At Kensington (http://www.kensington.com) , we pride ourselves on an entrepreneurial culture that empowers us to think creatively, share our thoughts, collaborate, and voice our opinions. It’s how we’ve innovated, inspired, led, learned, and succeeded for 40 years. Headquartered in Burlingame, California, Kensington is a division of ACCO Brands (NYSE: ACCO), one of the world’s largest designers, marketers, and manufacturers of branded academic, consumer and business products, sold in more than 100 countries across the globe.
Job Summary
We are seeking a Regional Product Manager to join our Kensington team. The Regional Product Manager (RPM) is responsible for Kensington’s North America business, overseeing their assigned product category. In this role, the RPM will oversee the development of our product strategies, launch planning, profit and loss modeling, trend analysis, and lifecycle management. This role will establish pricing and promotional strategies to drive revenue, market share, as well as be responsible for monitoring competitive activity, conducting TAM (Total Addressable Market) analysis by key categories and customer channels.
The ideal candidate will work collaboratively with Kensington’s North American Channel Marketing team to develop marketing tools that enable successful product introductions, and compelling marketing campaigns. They will coordinate with various Sales teams in the region to establish placement and ensure the attainment of the companies sell through targets. In addition, they will collaborate with the Global Product Development and Global Marketing teams to establish the right products and messaging for the North American marketplace, as well as communicate customer feedback around existing products to further enhance our offerings. Furthermore, the RPM will provide critical forecasting feedback establishing initial forecast expectations for new items via the milestone process.
Responsibilities
+ Drive the right Go-to-Market strategy and marketing mix (pricing, promotion, channel placement) to ensure assigned categories meet their financial objectives.
+ Develop quarterly product marketing plans and execute via cross-functional teams to deliver on the assigned product line’s financial targets (net sales and margin).
+ Monitor and provide recommended real-time pricing and promotional strategies that address competitive actions & market opportunities.
+ Establish strategic direction, initial pricing, and launch plans for new products including target channel placements in North America.
+ Collaborate on messaging and copy for packaging, public relations, web, and collateral with Regional and Global Marketing teams.
+ Work closely with Channel Marketing and Sales teams to build launch plans and tools that successfully introduce new products into all targeted channels.
+ Provide detailed initial inventory forecasts and stocking strategies.
+ Support various Sales team efforts to meet and exceed financial goals.
+ Establish quarterly product promotional plans, working with Sales and Channel Marketing teams to implement them.
+ Manage overstocked products and promotional plans.
+ Work with Global Product Development to establish end-of-life strategies, including the development and communication of transition plans.
+ Monitor financial and overall category performance (net trade sales, operating profit, inventory levels, point of sale, etc.) and develop plans as needed to ensure business objectives are met.
+ Coordinate with Sales to gain competitive insight and market feedback.
+ Develop TAM models and conduct detailed market analysis to ensure we are maximizing our product footprint in our various channels.
Qualifications
+ BS/MS degree in Business or a related field.
+ Three or more years of experience in product management or product marketing (experience in technology accessories field is a plus).
+ Knowledge of tech B2B and Retail channels is extremely beneficial.
+ Understand and be familiar with current technology trends including how consumers use laptops & tablets for both personal and business uses.
+ Strong analytical skills with a technical ability to leverage data and tools in your decisions (Excel, Tableau, Power BI, Looker Studio, and Asana are all preferred).
+ Able to communicate clearly and concisely to customers, peers, and management regarding strategy, execution, and results.
+ Self-starter with an ability to organize work, manage time, and work on multiple projects in a fast-paced environment.
+ Ability to read and interpret financial documents such as profit and loss statements, pricing analysis, inventory reports, etc.
+ Highly creative with experience in identifying target audiences/channels and devising unique product launch strategies.
+ Experience in conducting primary and secondary research.
+ Able to travel up to 10% (domestic and international) as needed.
Salary Range: $93,800 – $125,000
\#LI-Remote
\#kensington
About Us:
You know our brands. You love our brands. You just may not know they are ours.
If you have touched a PowerA® gaming controller, a Five Star® notebook, a Swingline® stapler, a Quartet® dry erase board, or a Kensington® computer mouse, you have touched part of ACCO Brands Corporation. With annual revenues of over $2 Billion, ACCO Brands (NYSE: ACCO) designs, markets, manufactures and sells branded academic, consumer and business products globally. The power of our brands, our unmatched global customer reach, and our strategic market strengths put us in a position to achieve global leadership and growth. We’re proud of our long history of industry leadership and innovation and are focused on delivering exceptional value to our customers by providing unique, cutting-edge, branded products.
Apply and build a successful future with ACCO Brands.
Click here (https://www.accobrands.com/careers/working-with-us/) to learn more about our employee benefits.
More information about ACCO Brands, the Home of Great Brands Built by Great People, can be found at www.accobrands.com.
Equal Opportunity Employer
At ACCO Brands, we are committed to providing an environment of fairness and mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, age, sex, sexual orientation, gender identity, marital status, national origin, physical and mental disability, veteran status, and any other characteristic protected by applicable law. ACCO Brands believes that a diverse and inclusive work environment is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
AODA
Accommodation for applicants with disabilities will be provided in all parts of the recruiting process as required under the ACCO Brands Canada AODA policy. Applicants are asked to make their needs known in advance.