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Brand Manager, Marketing - Mac and Cheese

at The Kraft Heinz Foods Company in Chicago, Illinois, United States

Job Description

Job Description
Here at Kraft Heinz, we grow our people to grow our business, because we believe that great people make great companies. When you join our table, you can expect access to an array of holistic wellness benefits* and perks, including medical, dental and vision coverage, 7% 401(k) matching, Business Resource Groups (BRGs) to help foster diversity, inclusion, and belonging for all employees, an industry-leading total rewards package that emphasizes a high discretionary bonus.
*Benefits begin 30 days after hire for hourly employees, and immediately upon hire for salaried employees.
Get a peek into life here at Kraft Heinz through our Instagram and TikTok channels!
Brand Manager, Marketing - Mac and Cheese at a glance...
The Brand Manager, Marketing will help with driving demand for the Kraft Heinz, Mac and Cheese business, creating the long-term strategy, and developing and executing marketing plans. They define the businesses product mix, pricing, packaging, trade merchandising, advertising and promotion strategies and allocate the budget accordingly. They execute marketing initiatives in support of long-term strategies with support from the business unit team. Accountable for delivering the profit, volume and market share objectives. This position assists the business unit team on assigned business in all aspects of the P&L.What's on the menu?
Create consumer and customer demand for the assigned business and define the long-term strategy
Execute marketing initiatives in support of long-term strategies through managing the cross-functional team
Determine the appropriate product mix, pricing, packaging, trade merchandising, advertising and promotion strategies and allocate the budget accordingly
Own the P&L for the respective business and accountability for delivering profit, volume, and market share objectives
Manage cross-functional commercialization team to deliver innovation and renovation, including quality improvements, packaging updates, cost reductions and new item launches
Lead negotiations on new product opportunities or developments within set time-scales and budgets
Provide field sales tools, materials, and training on brand/product introductions or enhancements, as well as new marketing/sales campaigns, to achieve sales targets
Oversee analysis and reporting of performance across various key performance indicators (KPIs)
Coach, develop, and motivate junior team members to own specific processes, targets, and deliverablesRecipe for Success - apply now if this sounds like you!
7+ years of experience (3+ years in marketing, product management, or brand management preferred)
Prior experience managing a P&L preferred
Ability to influence management, lead cross functional teams, handle simultaneous projects, and work through others
Outstanding verbal, written and interpersonal communications skills
Excellent organizational and project management skills
About Us
Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We're on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.
Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We're proud of where we've been - and even more thrilled about where we're headed - as we nourish the world and lead the future of food.Why Us
We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands. Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures - as we work together to lead the future of food.
Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people... For full info follow application link.

It is the continuing policy of The Kraft Heinz Company to afford full equal employment opportunity to qualified employees and applicants, regardless of their race, color, religion, sex, national origin, age, physical or mental handicaps, military or veteran status, sexual preference, or any other protected condition or characteristic in conformity with all applicable federal, state, provincial and local laws and regulations.
Final candidates must be legally authorized to work in the United States without Company sponsorship. Exceptions requesting work visa sponsorship will be reviewed on a case to case basis.

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Job Posting: 12015021

Posted On: Jun 29, 2024

Updated On: Jul 29, 2024

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