at Kimberly-Clark USA, LLC in Chicago, Illinois, United States
Job Description
Senior Director, Global AFC Strategy and Consumer Engagement
Job Description
About Us
Founded in 1872, Kimberly-Clark (NYSE: KMB) is a global Fortune 200 consumer packaged goods (CPG) company with 45,000 employees and annual revenues of $20 billion. Kimberly-Clark (K-C) and its trusted brands are an indispensable part of life for over a billion people in more than 175 countries. Fueled by ingenuity, creativity, and an understanding of peoples most essential needs, we create products that help individuals experience more of whats important to them.
Our portfolio of iconic brands, including Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Plenitud, Viva, Softex, Sweety and WypAll, hold the No. 1 or No. 2 share position in 70 countries. Sustainability is at the center of our company and by 2030 we aspire to advance the well-being of one billion people through social programs and reduce our environmental footprint by half. We focus on the areas where we can make the biggest difference climate, forests, water, and plastics.
After recently celebrating our 150-year anniversary, K-C is in the midst of an exciting transformation from a category-based business to a consumer-led growth platform. Leveraging our purpose-led, performance driven culture, the company continues to drive growth, fueled by category-defining innovation as we live out our purpose of Better Care for a Better World.
At K-C, treating individuals with respect is the way we do business and the way we lead our industry and our world. Were building an organization that looks and thinks like our customers around the world and searching for talented people with different perspectives and varied backgrounds.
At K-C, youll be part of the best team committed to driving innovation, growth and impact. Were always looking for new and better ways to perform so theres your open door of opportunity. Its all here for you at Kimberly-Clark; you just need to log on! Led by Purpose. Driven by You.
Position Summary
Reporting to the VP, Global Adult & Feminine Care (AFC), the Senior Director, Global AFC Strategy and Consumer Engagement will be responsible for leading the development of consumer engagement strategies for each of the sector brands to recruit and retain consumers to maximize lifetime value. This leader will also be responsible driving the integration of the global sector strategy in partnership with the Sr. Global Brand directors for AFC.
The Senior Director, Global AFC Strategy and Consumer Engagement will have ownership to create the global governance and the ongoing tracking of strategic prescriptions/blueprints for each brand to ensure the strategic mandates are being followed. This leader will prepare for QBRs in partnership with the other Sr. Directors, work in the markets to obtain tracking information, correct KPIs, identify, and elevate issues for discussion with senior leadership.
Role & Responsibilities
More specifically, the Senior Director, Global AFC Strategy and Consumer Engagement will:
Consumer Engagement (CX) Strategy and Platform
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Develop an understanding of the different moments and occasions relevant to our consumers across different life stages.
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Build consumer...
Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity
