at Kimberly-Clark USA, LLC in Chicago, Illinois, United States
Job Description
Senior Brand Manager - Strategy & Innovation, Cottonelle
Job Description
Youre not the person who will settle for just any role. Neither are we. Because were out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, youll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, youll help us deliver better care for billions of people around the world. It starts with YOU.
The Senior Brand Manager Strategy & Innovation will lead brand building initiatives across North America for the Cottonelle dry bath & flushable wipes as well as develop, gain support and lead 3-5 year strategy & innovation plans. In this role you will lead and influence cross-functional partners in a matrix organization to include R&E, Product Supply, Insights & Analytics, Design and Sales.
In this role, you will:
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Enable sustainable delivery of business objectives for the brand, including net sales, operating profit, gross margin, and market share, driving more than half of future growth through innovation
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Leverage consumer, customer and category insights to drive development of 3-year Strategic Business Plan (SBP), accountable for credible incremental growth plans enacting all key levers including innovation, IMM, RGM, A&CP, demand forecast + supply levers and capital
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Lead development of brand architecture (product & format), 5-year funnel of product and commercial (including digital) innovation, delivering plans that meet/exceed SBP targets while driving a sufficient and breakthrough FEI pipeline
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Manage at least one direct report and be accountable for cross-functional delivery of innovation plans that are desirable, viable and feasible
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Champion a holistic innovation system that puts consumer needs at the center, leads with insights, winning concepts, claims, business models, and excellent execution that delivers the SBP
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Own 5-year category portfolio management ensuring sufficiency, desirability, feasibility and viability of Cottonelle plan within total sector portfolio
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Deliver innovation plans that win with top customers, drive growth in key channels and deliver go-to-market strategies and plans to maximize presence in market (includes category management, shelving and assortment strategies)
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Lead PPA & pricing tied to innovation
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Leverage knowledge of P&L and collaborate with finance and other partners to bring forward real time recommendations that protect net sales and operating profit goals while solving issues facing the business
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Identify and lead process improvements at the brand or portfolio level
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Lead the thinking on business model innovation including (but not limited to) import/export of winning innovation from K-C enterprise, agile concept and prototyping approaches and resources, and digital test market leadership through established ecommerce channels
About Us
Huggies. Kleenex. Cottonelle. Scott. Kotex. Poise. Depend. Kimberly-Clark Professional. You already know our legendary brandsand so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldnt exist without talented professionals, like you.
At Kimberly-Clark, youll be part of the best team committed to driving innovation, growth and impact....
Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity
