at STERIS Corporation in Des Plaines, Illinois, United States
Job Description
Job Title:
Product Marketing Specialist
Req ID:
44268
Job Category:
Marketing/Communications
Des Plaines, IL, US, 60018
Description:
Please Note: HuFriedyGroup was divested from STERIS on May 31, 2024. We are currently in a transition period, working to re-establish our own HuFriedyGroup Careers site and job posting pages. Until the new site and pages are ready, career opportunities that are specific to jobs at HuFriedyGroup will continue to be published on the STERIS site. Our Talent Acquisition team will be working diligently to ensure a positive and seamless experience for our candidates.
HuFriedyGroup is a leading manufacturer of dental instruments and infection prevention products. Our 10,000-plus products, hand-crafted by highly skilled artisans, are known for their precision, performance, longevity, reliability, and quality. To help dental professionals be The Best in Practice, HuFriedyGroup provides a unique combination of world class products, value-added services, clinical education, and dental community platforms that result in superior clinician performance and enhanced safety for dental professionals and their patients. Working at HuFriedyGroup is so much more than a job, as every employee has a part in driving and supporting the organization's inspirational vision to be a global force in advancing dental performance through Best-In-Practice dentistry that improves lives around the world.
Position Summary
The primary focus of the Product Marketing Specialist is to assist the team with key project deliverables to support the achievement of the Product Management department goals:
Marketing research, analysis, and strategy to develop and launch new products.
Driving sales results to achieve the global financial plan for the product portfolio.
Building and sharing strong product and market knowledge throughout the organization.
Cultivating relationships with key industry Customers and cross-functional areas.
This position is onsite at either our Des Plaines or Chicago, IL location.
Duties
The Product Marketing Specialist is expected to gain an understanding of the dental business and the product portfolio. The position will have a focus product category and will have the following responsibilities under the direction of a Product Manager (product category owner) including:
Market Research & New Product Development
Provide market intelligence on the trends, customers, competitors and other factors affecting the marketplace to support management decision making.
Gather data on competition, summarize, and communicate findings.
New product development research to support business cases and marketing planning.
Frequent communication and collaboration with global sales team on focus projects and products. Field Travel as needed (up to 10% in US).
Attend major industry tradeshows to build clinical, product, and market knowledge.
Manage the new product dealer submission process in collaboration with cross-functional teams.
Participate in phases of the stage-gate process for NPD including product research, product testing, in-field design testing support, customer analysis, marketing plan, and sales and Customer communication plan.
Financial Analysis, Trending, and Reporting for Existing and New Products
Analyze data to support key marketing metrics for financial and market reports on product
portfolio.
Trending reports (Ex: Free Goods, Dealer Programs).
Manages Product discontinuation/inactivation submissions to dealers and reporting
Supports Financial planning and modeling for new products when necessary.
Inventory planning and forecasting support for focus product area.
Implementation of Product Marketing Plans and key POAs for focus product area
Support the PM Team with activities that drive sales and education for strategic product lines
Downstream sales support for product promotions and development of sales collateral.
Support and participate in sales meetings, national & regional conferences and events.
Presentation content development and training support.
Conventions and Course Support
Managing hands-on workshops by coordinating materials and communications with internal and external parties.
Organizing and managing materials for specialty conventions.
#LI-MM1
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Required Experience
Bachelor's degree
0-3 years' related experience
Excellent verbal, written and interpersonal skills
Strong quantitative, analytical, and problem-solving skills
Organized and detail oriented
Demonstrated ability to structure and manage a project... For full info follow application link.
STERIS Corporation is an Equal Employment Opportunity (EEO) employer and welcomes all qualified applicants. Applicants will receive fair and impartial consideration without regard to race, sex, color, religion, national origin, age, disability, veteran status, genetic data, or religion or other legally protected status.
