Manager, Product & Partner Marketing - Hybrid

at Capital One in Chicago, Illinois, United States

Job Description

Center 1 (19052), United States of America, McLean, Virginia

Manager, Product & Partner Marketing - Hybrid

Manager, Product & Partner Marketing

Capital One, one of Fortune Magazine's "100 Best Companies to Work For," is looking for a Manager, Product Marketing and Strategy, to accelerate growth within Capital One Trade Credit (COTC).

COTC provides customizable, tech-enabled B2B credit solutions for enterprise-scale merchants, as well as Partners with whom we can go-to-market as part of an integrated product or marketing strategy to serve their merchants and/or customers. Our trade credit solutions enable our merchants and Partners to grow sales, improve working capital, reduce risk, increase operational efficiency, and enhance their customer experience throughout the purchase-to-payment lifecycle.

To support growth, the COTC team is seeking a Product and Partner Marketer to lead critical market, competitive, and VOC research and product validation workstreams to support the capture of inputs to help shape short and long-term product strategy, competitive differentiation, and roadmap. This person will help build best practices for product marketing and roadmap alignment, working closely with colleagues from across Product, Business Development, Client Management, Operations, and beyond. Additionally, this role will support Voice of Customer engagement horizontally across existing partner and account holder relationships and be the Partner Marketing lead for one or more Partner(s), as needed.

How our hybrid model works
This role ishybridmeaning associates typically spend about half their time (2-3 days per week)in-person at one of our offices listed on this job posting.MondayandFridaysare enterprise- widevirtual work days.Tuesday, Wednesday and Thursdayare in-person days for associates to spend time together working in our beautifully-designed team areas.

Who you are:

Storyteller and creator - you have strong, succinct writing and presentation skills and are grounded in balancing business objectives with the needs of our prospects and customers

Data-driven strategist - you combine intuition and empathy with research and data to build plans, measure outcomes, and inform decision making. You can synthesize large amounts of information and simplify it for different audiences in clear and effective ways

Self-starter - you have a bias towards action and are able to manage multiple, competing priorities in a fast-paced environment

Collaborator - you're a team player who thinks big, is hands-on, organized, and solves problems across diverse challenges and complex, cross-functional teams

What you'll do:

Lead product value proposition strategy and research efforts collaborating internally and with Prospects and Partners to help inform and implement the road map, milestones, and help shape the final recommendation to executive leadership and cross-functional stakeholders. This includes objectives, learning agendas, research plans and overseeing execution of research initiatives, and analysis strategies.

Own the Voice of Customer horizontal strategy to capture key feedback from existing Partners and Account Holders in order to influence product roadmap needs and service improvements

Be the primary Marketing point of contact for one or more Partner(s), supporting marketing strategy and growth initiatives in collaboration with Client Management. This may include creative ideation and execution, product training, program feedback, and a clear understanding of the Partner(s) business objectives

Be the SME on buyers, influencers, competitors and how we differentiate, and broad industry knowledge

Educate our teams on products/val prop (including sales/BD) and collaborate with GTM marketing to create tools / collateral to help them achieve their goals

Collaborate with multiple cross-functional teams including analytics, research, client management, operations, product, tech, legal, compliance, GTM and the client/partner to deliver on objectives.

Note: This role will require some travel.

Basic... For full info follow application link.

Capital One is an equal opportunity employer committed to diversity in the workplace. Capital One promotes a drug-free workplace. 

All qualified applicants will receive consideration for employment without regard to gender, race, color, religion, national origin, sexual orientation, protected veteran status, or disability status.

Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; Newark, New Jersey Ordinance 12-1630; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.