Sr. Product Manager

at First American in Minneapolis, Minnesota, United States

Job Description

Who We AreJoin a team that puts its People First! First American Docutech offers a wide range of document technology solutions for mortgage, home equity and consumer lending, including document generation, eDelivery, eSign and print fulfillment. Our efficient solutions enable lending professionals to produce accurate and compliant loan packages in all 50 states. Since 1889, First American (NYSE: FAF) has held an unwavering belief in its people. They are passionate about what they do, and we are equally passionate about fostering an environment where all feel welcome, supported, and empowered to be innovative and reach their full potential. Our inclusive, people-first culture has earned our company numerous accolades, including being named to the Fortune 100 Best Companies to Work For list for nine consecutive years. We have also earned awards as a best place to work for women, diversity and LGBTQ+ employees, and have been included on more than 50 regional best places to work lists. First American will always strive to be a great place to work, for all. For more information, please visit www.careers.firstam.com.

What We DoProduct Management defines, promotes and communicates the strategic roadmap for current and future products. Work closely with internal and external stakeholders to gather insights, understand current business process, challenges, and opportunities. Identify potential products and emerging markets; conduct market research; generate product requirements; determine specifications; create product roadmap; conduct competitive assessments and product positioning; and craft marketing strategies/campaigns for new product introduction/launch. Act as primary contact and product evangelist to build awareness, understanding, and user acceptance. Works with customers to develop and prioritize high level product requirements and ensure customer satisfaction and goals are met. Work closely with technology, sales and other cross functional teams to determine plans for product implementation, upgrades and deployments. Participate in creating and driving product positioning and customer messaging.

HOW YOU'LL CONTRIBUTE
Drive the vision and delivery of innovative new products to keep the business relevant and competitive
Develop, define, maintain and communicate the product strategy and roadmap
Translate product strategy into detailed requirements
Determine and conduct market research to identify user need for new products
Prioritize product opportunities using criteria and requirements defined during research
Define high level customer requirements for the entire customer experience including product features and functions, target markets, and pricing
Understands customer needs, pain points, and opportunities and reflecting by developing impactful positioning and customer messaging. Specifies research needed to obtain market information
Develop metrics to assess the success of products and features and determine necessary enhancements
Lead and participate in planning meetings and provide advice and guidance on direction of products
Collaborate with customers, team members, and outside influencers to ensure a solid and well-rounded understanding of products and developing needs
Execute the product roadmap by providing direction to the product development team for product evolution and priorities, ensuring that the experience gained from external market activities, usage analysis, competitive response, and market research is reflected in future product releases
Assess market competition by cultivating knowledge of competitor products to identify product gaps, assess and address competitive threats, and gain a competitive edge
Other duties as assigned

WHAT YOU'LL BRING
Required Education, Experience, Certification/Licensure
Bachelor's degree or equivalent combination of education and experience
7+ years' directly related experience in product or services development
Demonstrated leadership

KNOWLEDGE, SKILLS, AND ABILITIES (KSAs)
Strong leadership presence with excellent communication skills and the ability to interact with stakeholders and all levels of management
Experience in product development, requirements and risk analysis, pricing, planning, competitive analysis, and financial planning and strategy
Knowledge of consumer marketing analytics
Strong interpersonal skills with keen ability to explain complex concepts across the organization and to large audiences
Sound decision making, creativity, and problem-solving skills
Ability to build relationships and ensure cooperation across First American product companies
High level of business acumen,... For full info follow application link.

First American invests in its employees' development and well-being, empowers them to provide superior customer service and encourages them to serve the communities where they live and work. First American is committed to diversity and inclusion. We are an equal opportunity employer.