Integrated Marketing Manager

at ConvergeOne in Bloomington, Minnesota, United States

Job Description

Integrated Marketing Manager
Job Locations

US-Virtual Office

Position Type 
Regular Full-Time  

Requisition ID 
2024-6126  

Category 
Marketing
C1 Company Overview

ConvergeOne: 1 Contact, 1 Connection, 1 Choice
ConvergeOne is the foremost, single-source provider of advanced communications and data technology for business. That means if it's digital, we connect our customers to it -- from phone systems and hardware to computer networks, application development, managed solutions and more. And we're 100% passionate with designing, implementing, managing and supporting our customers' every need from end to end, so that they can focus on what they do best.
So, when it comes to joining a team of IT and communications technology pros who are empowered to do what they do best, your best choice -- your #1 choice -- is ConvergeOne.
Charged By Greatness video: https://youtu.be/oX-OVtcfDqU

Overview

Summary
The Integrated Marketing Manager is responsible for developing and implementing marketing programs at C1, serving as the central hub for all go-to-market (GTM) efforts within the IX/SX business segments. This role oversees strategy, development, implementation, and monitoring of integrated marketing campaigns, including advertising, PR, social media, digital marketing, and sales promotion. The goal is to deliver consistent messaging and brand presence across all channels to drive pipeline growth and revenue.
#LI-JM1

Responsibilities

Essential Functions
Stays current on industry trends, technologies, and best practices
Act as the primary contact for marketing campaigns within the IX/SX business segments.
Maintains and manages the IX/SX Marketing program calendar and budget
Collaborates with cross-functional teams (Product and Solution Management, National Practice Teams, Portfolio Marketing) to develop demand generation programs. Plans, develops, implements, and monitors integrated marketing campaigns and demand generation programs, managing corporate and departmental objectives and budget
Continuously optimizes email and content channels through best practices and iterative testing, leveraging insights to enhance current and future initiatives. Partner with the sales enablement team to increase awareness and drive adoption of key calls-to-action (CTAs).Track and report on the impact of integrated marketing campaigns on business outcomes. Executes unique marketing opportunities that drive a competitive edge for the company 

Qualifications

Required Qualifications
Bachelor's degree in Marketing, Communications, or any similar field
5+ years' experience in Marketing in similar role
Motivated self-starter who thrives on working in a rapidly evolving business
Expertise in strategy, development, execution, and monitoring complex, multi-channel marketing campaigns
Strong communication, presentation, and leadership skills
Ability to articulate value proposition of the Marketing programs that are developed.
Strong analytical skills with ability to present analysis in an impactful and concise manner.
Detail-oriented and organized multi-tasker who can execute multiple projects and initiatives simultaneously.
Proactive, strategic thinker highly capable of identifying and executing the necessary steps needed to drive adoption of programs across key stakeholders while staying focused on monitoring cross-functional action items and bringing them to conclusion on-time and on budget.

Desired/Preferred Qualifications
Previous experience in B2B or agency marketing, preferably within technology or related industries 

Additional Information

ConvergeOne BENEFITS

* 401(k) Plan (35% match per dollar up to 10%)
* Health Coverage (BCBS of MN with National Network + Kaiser CA)
* HSA + Employer Contribution
* In-vitro Fertility (treatment coverage)
* Dental
* Vision
* FSA Plans
* Pre-tax Commuter Plans
* Employer-paid Life Insurance
* Employer-paid Short + Long Term Disability
* Paid Parental Leave (4 weeks at 100%)
* Employee Assistance Plan
* Voluntary Life Insurance
* Legal/ID Theft Plans
* TeleHealth Options (Doctor on Demand)
* Omada Health (healthy living solution)
* ShareCare (fitness incentive of $20 - $40/month)
* SmartShopper (cash reward for searching for low cost treatments)
* Travel Assistance
* Business Travel Accident Coverage
* Pet Insurance
* Accident Insurance
* Critical Illness Insurance
* Hospital Indemnity Insurance
* Health Advocate
* Volunteer Time Off

Work Environment
Ability to handle multiple priorities and demands in a fast-paced environment. This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, and filing cabinets.

Physical Environment
Physical demands described here are representative of those that must be met by a team... For full info follow application link.

EOE of Minorities/Females/Vets/Disability