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Media Planner

at Publicis Groupe in Chicago, Illinois, United States

Job Description

Company Description

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra “The Power of One.”

Job Description

Right now, we’re looking for a quick-thinking, media-savvy go-getter who’ll support the team as Media Planner in bringing that transformation to life.

Sound like you? Read on.

You’ll be a force within the company, known as a go-to-person for media planning expertise. Every day brings a new challenge to the job, but few things you can expect to be accountable for consistently:

+ Working closely with the media supervisor to develop strategic channel/media approaches that routinely impress and excite clients

+ Managing and maintaining accurate budgets, media flowcharts, and media authorizations

+ Effectively utilizing media research tools and resources to aid in plan recommendations and campaign development

+ Demonstrating strong understanding of media fundamentals, including target audience development and reach/frequency

Qualifications

+ A four-year college education and two to four years of experience working as a media assistant or planner, preferably in a multichannel capacity at a creative agency

+ Strong familiarity with the digital environment – you know this world by heart and you keep pulse with the rapid changes happening within it – and a clear, solid understanding of the media planning and buying process

+ An artful ability to translate client objectives into exceptional media strategies – and communicate them clearly

+ Solid understanding of general advertising and direct marketing performance metrics, and a firm grasp on media research tools and how and when to most effectively use them

+ Willingness to travel as needed – you’re open to new places, new faces and new ideas

Got what it takes? We’d love to hear from you.

Additional Information

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Job Posting: JC263078844

Posted On: Jul 25, 2024

Updated On: Jul 31, 2024

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