at ECOLAB, INC in Naperville, Illinois, United States
Job Description
At Ecolab, making the world a cleaner, safer place is our business. We are committed to growth and providing our customers with the most effective and efficient food safety, cleaning, and infection control programs available.
We are seeking an outstanding visionary and practitioner to lead and implement the overall Digital transformation efforts for the Global Paper Division. The Senior Marketing Manager would develop a marketing strategy and execute Digital programs which drive exponential value for our customers by ensuring that our emerging Digital capabilities are married with our traditional strengths in science and service to deliver accelerated growth.
The ideal candidate should have demonstrated expertise and experience in Digital strategy, innovation and execution. Experience in a well-regarded global industrial B2B company that has leveraged Digital solutions (internal and customer-facing) to gain competitive advantage is strongly preferred. This position reports to the Vice President of Global Paper Marketing.
What You Will Do:
Develop and execute Digital marketing strategies, roadmaps and plans which deliver winning solutions and accelerated sales and profit growth.
Work directly with our marketing and business leaders to ensure that our Digital strategies are well grounded in deep market, customer and competitive insights.
Build/manage and prioritize the Digital product portfolio and develop a strong innovation pipeline through internal and external partnerships.
Deliver innovation pipeline through cross functional collaboration within paper division and across the digital departments.
Implement the global programs that integrate existing chemistries, equipment, and services with Digital capabilities to deliver a coherent, compelling, and highly differentiated value proposition.
Based on a thorough understanding of customers' value drivers, ensure appropriate segmentation, positioning, pricing, and value proposition of Digital offerings.
Explore and deploy new value capture models that monetize Digital solutions and create new revenue streams for sustainable financial success, across the regions.
Optimize and integrate existing Digital tools, identify current regional Digital field enablement gaps, and work with global teams to develop Digital solutions to provide more leading-edge capabilities to our field sales for both analytics and reporting
Ensure superior change management to drive strong external customer and internal sales/marketing adoption of digital solutions. Develop robust support plans to allow rapid adoption.
Develop playbook for successful deployment of Digital offerings in alignment with business and technical teams.
Develop key performance/adoption metrics and tracking of deployment and customer value realization.
Develop and manage budgets and forecasts to support business needs, goals and objectives.
Develop and nurture quality partnerships between and across all regions and utilize those relationships to enhance our global programs and value proposition.
Minimum Qualifications:
Bachelor's Degree. An advanced degree or MBA is strongly preferred.
8 years of strategy, marketing or sales, & Digital marketing experience and a proven track record of working closely with senior leadership and global accountability.
5 years' experience in digital strategy, innovation, and execution.
5 years' experience in the industrial B2B space leveraging... For full info follow application link.
Our Commitment to Diversity and Inclusion
At Ecolab, we believe the best teams are diverse and inclusive, and we are on a journey to create a workplace where every associate can grow and achieve their best. We are committed to fair and equal treatment of associates and applicants. We recruit, hire, promote, transfer and provide opportunities for advancement on the basis of individual qualifications and job performance. In all matters affecting employment, compensation, benefits, working conditions, and opportunities for advancement, we will not discriminate against any associate or applicant for employment because of race, religion, color, creed, national origin, citizenship status, sex, sexual orientation, gender identity and expressions, genetic information, marital status, age, disability, or status as a covered veteran.
In addition, we are committed to furthering the principles of Equal Employment Opportunity (EEO) through Affirmative Action (AA). Our goal is to fully utilize minority, female, disabled and covered veteran individuals at all levels of the workforce. Ecolab is a place where you can grow your career, own your future and impact what matters.
We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and the San Francisco Fair Chance Ordinance.
