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Senior Analyst, Digital Experience- Hybrid

at Walgreens in CHICAGO, Illinois, United States

Job Description

Job Description:

Job Summary

Responsible for ideating and executing Walgreens.com product discovery optimization strategy including data analysis, reporting results, and process management from ideation to execution. This role will analyze customer information, customer behavior, and competitive benchmarking to prioritize actions necessary to improve the customer research/shopping experience. This role is responsible for leading data enablement and will serve as the subject matter expert for internal search and browse analytics. This role will also lead various cross-functional partnerships to further evolve and streamline ways of working. Works highly collaboratively within a matrix organization to assist cross functional teams in delivering against objectives.

Job Responsibilities

+ Supports the analysis of customer information including external data, internal search and browse insights, website behaviors, and post-transaction data, to assist in identifying conversion opportunities that improve the customer experience across both website and native app.

+ Creates dashboards and scorecards to assist stakeholders in monitoring the digital business

+ Serves as the subject matter expert and lead for analytics improvements and advancement, partnering with direct and cross-functional teams to execute

+ Supports key cross-functional partners with ad hoc analysis to support internal and supplier business requests

+ Builds and presents business cases to support initiatives and programs that drive site innovation

+ Prepares and presents analysis and KPI benchmark to management.

+ Partners with governance and product teams for relevancy algorithm fine tuning

+ Optimizes digital shelf merchandising strategy

+ Monitors internal search results routinely to troubleshoot and identifies existing issues within the funnel to remove friction and aid decision- making.

+ Monitors and leads strategy for taxonomy optimizations along with cross functional partners, such as SEO

+ Analyzes product attributes and content to improve organic and internal search and browse product discovery results.

+ Analyzes relevancy triggers to trouble shoot customer experience issues.

+ Assists with monitoring the competitive landscape and communicate new trends. Supports the identification of various options to differentiate our brand within the market and identify best practices.

About Walgreens and WBA :

Walgreens (www.walgreens.com) is included in the U.S. Retail Pharmacy and U.S. Healthcare segments of Walgreens Boots Alliance, Inc. (Nasdaq: WBA), an integrated healthcare, pharmacy and retail leader with a 170 year heritage of caring for communities. WBA’s purpose is to create more joyful lives through better health. Operating nearly 9,000 retail locations across America, Puerto Rico and the U.S. Virgin Islands, Walgreens is proud to be a neighborhood health destination serving nearly 10 million customers each day. Walgreens pharmacists play a critical role in the U.S. healthcare system by providing a wide range of pharmacy and healthcare services, including those that drive equitable access to care for the nation’s medically underserved populations. To best meet the needs of customers and patients, Walgreens offers a true omnichannel experience, with fully integrated physical and digital platforms supported by the latest technology to deliver high quality products and services in communities nationwide.

The actual salary an employee can expect to receive, plus bonus pursuant to the terms of any bonus plan if applicable, will depend on experience, seniority, geographic location, and other factors permitted by law. To review benefits, please visit jobs.walgreens.com/benefits.

“An Equal Opportunity Employer, including disability/veterans”.

Job ID: 1435460BR

Title: Senior Analyst, Digital Experience- Hybrid

Company Indicator: Walgreens

Employment Type:

Job Function: Marketing

Full Store Address: 433 W VAN BUREN STREET,CHICAGO,IL 60607

Full District Office Address: 433 W VAN BUREN STREET,CHICAGO,IL,60607-00433-04579-2

External Basic Qualifications:

+ Bachelor’s Degree and at least 1 years of experience in merchandising or digital OR High School/GED and at least 4 years of experience in merchandising or digital.

+ Intermediate level skill in PowerBI, or similar

+ Advanced level skill in Microsoft Excel, PowerPoint and Word

+ Willing to travel up to/at least 5% of the time for business purposes (within state and out of state).

Preferred Qualifications:

+ At least 4 years’ experience in strategy, consulting, merchandising, or marketing

+ Experience working in a digital environment or merchandising

+ Experience working with B2B or B2C website platforms

+ Experience using time management skills such as prioritizing/organizing and tracking details and meeting deadlines of multiple projects with varying completion dates

+ Experience working in fast-paced environment

+ Strong knowledge of consumer product merchandising and visual merchandising

+ Knowledge of customer centric retailing principles and the analytics of customer purchase behavior

+ Strong knowledge of web analytics

+ Experience working with Adobe Experience Manager and Adobe Analytics

+ Experience with JIRA, Azure, Workfront, or similar project management tools

+ Experience working with search platforms, such as Algolia

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Store:

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Job Posting: JC263207347

Posted On: Jul 26, 2024

Updated On: Jul 27, 2024

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