at Carl Buddig & Company in Homewood, Illinois, United States
Job Description
Description
Summary:
This position advises retailer(s) and Sales team(s) on all category-centric and shopper-centric needs that are required to drive sales volume, distribution, and advancing customer relations.
Responsibilities:
Delivers Category Leadership by providing category and shopper insights for the retail partner by developing actionable recommendations to drive category/brand growth.
Applies knowledge of category/consumer insights and best practices to create and deliver solutions that satisfy both Buddig and retailer strategies and objectives:
Utilizes, leverages and analyzes various data sources including retailer shopper loyalty card data, retailer POS, syndicated data sources (IRI, Nielsen, etc.) and other proprietary Buddig Foods Category Leadership research.
Collaborates with retailers in support of consumer & shopper insight application, utilizing market and competitive trends.
Leverages key shopper trends and insights relevant to the category.
Analyzes category, competitive and market trends (syndicated data).
Develops and drives assortment and space optimization at the retailer.
Provides on-going post promotional analysis for retailers.
Develops Category Business Plans with internal Sales team; Also develops customer Category Reviews/Business Reviews, Top-to-Top presentations and New Item presentations (Core and Innovation), with the support of various team members.
Develops insight-based recommendations based on analysis of space management (e.g., assortment), sales, distribution, pricing and promotion to help drive consistent sales recommendations.
Provides ongoing reporting and score carding to both retailer and Sales teams.
Competencies:
Master levels:
Analysis and Insights
Relationship Development
Advanced levels:
Strategic Business Planning
Pricing & Promotion Development
Merchandising & Assortment Strategy
Retail Merchandising
Financial & Business Acumen
Shopper / Target Marketing
Skills:
Education: BA degree in related field preferred, or equivalent combination of education and experience.
Experience: 5+ years of experience in Category Management, Sales, and/or Consumer Insights. Food industry experience a plus.
Computer Skills: Advanced skills in PowerPoint, Excel.
Communication Skills: Excellent presentation, verbal and written communication skills.
Special Skills: Experience analyzing data & providing actionable insights utilizing retailer data sources, as well as advanced-level syndicated data (IRI/Nielsen) usage; excellent planning and project management skills; strong ability to leverage creative thinking.
Considerations:
Moderate travel (20-25% of the time)
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
Carl Buddig and Company is an equal opportunity/affirmative action employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability, or veteran status.
Carl Buddig and Company is an E-Verify participant
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