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Senior Specialist, Customer Marketing

at Merck in Springfield, Illinois, United States

Job Description

Job Description

Our Animal Health Marketing team takes a customer centric perspective using customer feedback and market intelligence data. Using this data, we design, develop and deploy products, platforms, brands and marketing initiatives that ensure we can improve the health and well-being of animals everywhere.

Job Description

This position is responsible for supporting the execution of marketing strategy and providing marketing, sales and insight selling solutions towards achieving business objectives. This role works closely with marketing and sales teams to help develop business-building marketing programs including, but not limited to, generating impactful customer presentations, developing customer-specific merchandising and promotions and opportunity identification.

Key Stakeholders : Brand Teams, National Account Director/Managers (CAMs), Channel Management Director/Managers (NAMs), Area Business Leaders

Key Responsibilities

+ Convert strategies into actionable tasks. Link the activation strategies and tactical activities to objectives.

+ Develop and execute marketing programs with Corporate Accounts that strengthen our company’s brand value over time, versus the competition.

+ Work in partnership with Corporate Account Managers to develop mutually beneficial programs and actionable solutions

+ Establish benchmarks and performance targets to measure the impact, effectiveness and efficiency of communications and programs in achieving objectives.

+ Deep understanding of our company’s brand equities, how to use them, and build them consistently over time.

+ Responsible for reinforcement of brand standards in the field — an ambassador of our company’s brands.

+ Analyze consumer, customer, distributor and market information to develop initiatives.

+ Compile channel selling materials for sales team and distributors and provide sales teams with appropriate customer selling tools.

+ Collaborate with marketing peers and the broader organization to ensure linkage between strategies/customer plans.

+ Effectively utilize various research sources (primary and secondary) as well as first-hand experience to unlock key insights and opportunities with key customers and distributors.

+ Develop and deliver presentations.

Education:

+ Bachelor’s degree required; MBA preferred.

Required:

+ 3+ years of marketing or customer-facing experience in the animal health and/or human pharma industries.

+ Ability to rapidly understand the opportunities and top customers. The candidate will then quickly convert that insight to sustainable strategies and action plans for growth.

+ Self-starter and independent thinker with ability to quickly react to dynamic and sometimes ambiguous situations.

+ Entrepreneurial approach to driving new business development with a strong results-driven commercial orientation.

+ Excellent written and oral communication skills (including strong presentation skills).

+ Strong project management skills, detail oriented and the ability to prioritize and multi-task against several complex projects at one time.

+ Thorough understanding of the product development/commercialization process.

+ Project Management – Ability to lead cross-functional project teams. Set clear logical project objectives, plans and timelines. Communicate progress and outcomes to project stakeholders.

+ Experience building selling materials for national accounts and/or local independent customers

+ Highly collaborative with strong team orientation. Ability to influence key stakeholders.

+ Proficiency with PC applications in the areas of Microsoft Teams, Excel, Outlook and Word. Excellent Power Point skills required.

Location and Travel

+ 50-75% Travel

+ Ability to travel to the home office in Rahway, NJ monthly

+ Expectation will be to travel in the field with our sales team quarterly, attend monthly and national meetings in various locations across the US

+ Must live in the United States with the ability to work on east coast time zone

NOTICE FOR INTERNAL APPLICANTS

In accordance with Managers’ Policy – Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.

If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separationpackage, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.

Employees working in roles that the Company determines require routine collaboration with external stakeholders, such as customer-facing commercial, or research-based roles, will be expected to comply not only with Company policy but also with policies established by such external stakeholders (for example, a requirement to be vaccinated against COVID-19 in order to access a facility or meet with stakeholders). Please understand that, as permitted by applicable law, if you have not been vaccinated against COVID-19 and an essential function of your job is to call on external stakeholders who require vaccination to enter their premises or engage in face-to-face meetings, then your employment may pose an undue burden to business operations, in which case you may not be offered employment, or your employment could be terminated. Please also note that, where permitted by applicable law, the Company reserves the right to require COVID-19 vaccinations for positions, such as in Global Employee Health, where the Company determines in its discretion that the nature of the role presents an increased risk of disease transmission.

Current Employees apply HERE (https://wd5.myworkday.com/msd/d/task/1422$6687.htmld)

Current Contingent Workers apply HERE (https://wd5.myworkday.com/msd/d/task/1422$4020.htmld)

US and Puerto Rico Residents Only:

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here (https://survey.sogosurvey.com/r/aCdfqL) if you need an accommodation during the application or hiring process.

We are an Equal Opportunity Employer, committed to fostering an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status, or other applicable legally protected characteristics. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:

EEOC Know Your Rights (https://www.eeoc.gov/sites/default/files/2022-10/22-088\EEOC\KnowYourRights\10\20.pdf)

EEOC GINA Supplement?

Pay Transparency Nondiscrimination (https://www.dol.gov/sites/dolgov/files/OFCCP/pdf/pay-transp\%20English\formattedESQA508c.pdf)

We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.

Learn more about your rights, including under California, Colorado and other US State Acts (https://www.msdprivacy.com/us/en/CCPA-notice/)

U.S. Hybrid Work Model

Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, generally Tuesday, Wednesday and either Monday or Thursday, although the specific days may vary by site or organization,

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Job Posting: JC263345414

Posted On: Jul 29, 2024

Updated On: Aug 07, 2024

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