Director, Paid Search

at Advantage Sales & Marketing in Chicago, Illinois, United States

Job Description

Director, Paid Search
Job Locations

US-NY-New York | US-IL-Chicago | US-MA-Boston | US-CT-Stamford

 Primary Posting Location : City  
New York  

 Primary Posting Location : State/Province  
NY  

 Primary Posting Location : Postal Code  
10014  

 Primary Posting Location : Country  
US  

Requisition ID 
2024-432355  

Position Type 
Full Time  

Category 
Creative & Product Services  

Minimum 
USD $120,000.00/Yr.  

Maximum 
USD $150,000.00/Yr.
Summary

Director, Paid Search (Remote to New York Metro, Boston Area or Chicago )
About AMP Agency

AMP Agency is a full-service, integrated marketing agency with offices in Boston, New York, Seattle and Los Angeles. We're a team of creative minds, digital strategists, social and behavioral scientists and media experts that focus on creating contextually relevant consumer engagements across digital and physical brand experiences. We employ an "Insights Inspired, Results Driven" approach to design end-to-end marketing solutions for the brands with which we partner.

AMP Agency is committed to Diversity, Equity and Inclusion. AMP is an equal opportunity employer and encourages people from all backgrounds and experiences to apply. AMP Agency does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age or other legally protected status. We prohibit harassment of applicants and employees based on any of these protected categories.

The role we are looking to fill is for a Director, Paid Search. You will be responsible for leading the SEM team at AMP, and will directly report into the Vice President of Media. You will develop and lead the team in developing best in class strategies and management of Paid Search campaigns. In this role you will collaborate across agency teams to establish the practice in developing integrated media plans and measurement framework for digital-focused plans that cover the entire decision journey. The ideal candidate will bring forth a strong point of view and passion for the client's business and will be a thoughtful decision maker. Must haves include at least 7 years of relevant SEM/PPC strategy and executional experience with a minimum of 4 years of team development and leadership.

Qualifications:

Bachelor's degree required
7+ years paid search experience
4+ years team leadership experience
Prior experience leading channel strategy, approach and plan development for paid search
In-depth experience managing campaigns within Google Ads, and Bing Ads
Ecommerce search experience required including experience with Google Shopping Ads, Performance Max campaigns, Google Merchant Center & product feeds
Experience managing retail sponsored campaigns on Amazon, Walmart, Target etc
Google AdWords certification (Fundamentals & Advanced) Certification required
Bonuses: Previous experience managing or mentoring at least 5 people
Advanced computer skills, proven proficiency in Excel, PowerPoint and Google Docs
Optimizations product feeds like Feedonomics, GoDataFeed or similar platform
Responsibilities:
Act as a leader within client media team and the Media Department at large
Inspire creativity, confidence and enthusiasm among team members
Create meaningful strategic approach by applying insights around client's business/brand, the consumer journey and the marketplace
Seek out new opportunities, collaborate with analytics team continually optimize for short and long term performance
Responsible for consistency and quality of internal plan and budget documents
Ensure that plan execution stays on strategy and that cadenced optimization/maintenance occurs
Manage and mentor team inclusive of establishing ways of working for Paid Search
Active leadership in meetings/brainstorm sessions
Direct and manage the team with regards to the daily workflow of all paid search campaigns, including proposal development, campaign activation & maintenance, performance readouts
Comfortable with ambiguity and quickly adjusts thinking and actions should the realities of a situation... For full info follow application link.

Advantage Sales & Marketing LLC dba Advantage Solutions ("Advantage Solutions") is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, Advantage Solutions shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law. Should you believe you need an accommodation in connection with the application process, please contact Advantage Solutions Workplace Accommodation’s Dept. at 949-214-2525 or workplaceaccommodations@advantagesolutions.net.