at Alvarez & Marsal Tax, LLC in Chicago, Illinois, United States
Job Description
Description
Position Overview:
The Market Development Manager/Director works closely with practice leaders and the Tax Sales Enablement & Revenue Growth team to execute the practice strategic growth vision. The individual acts as a trusted advisor to the entire practice on matters related to marketing, practice development, knowledge management and sharing, training, service content, success stories and pitches. The Market Development Manager/Director will work to increase and sustain awareness of the practice capabilities, successes and growth plans. This individual works as a luminary within the practice to help support marketing and business development, as well as in all matters involving the advancement of the practice.
Responsibilities:
Marketing & Communication
- Help develop, implement, and monitor comprehensive marketing strategy to achieve the practice growth objectives
- Support market event and sponsorship strategy, planning and execution (roundtables, podcasts, etc.)
- Plan, execute, and monitor marketing campaigns across various channels, including digital, print, and events
- Work with corporate marketing and the Sales Enablement teams to execute on initiatives
- Facilitate the market development internal and external communication strategy
Business Development
- Support client delivery partners in market development activities
- Work with the team to design and drive GTM campaigns
- Support the team through the identification of current POV, quals and resources during the pitch and proposal process
- Engage in business development research, including identifying new potential target accounts and account relationship mapping
- Support the practice and global Tax Key Account Management process
- Engage with reporting related to the practice leveraging SF and other go to market tools
Knowledge Sharing
- Drive, with the help of the Sales Enablement & Revenue Growth team, the capture of client successes through the project close process. This includes soliciting project artifacts, value statements, qualifications, proposals and deliverables from project teams during and after a client project
Qualifications
- Minimum five years of progressive leadership, program management, marketing and business development support and/or account management experience
- Experience within a complex, matrixed environment with multiple stakeholders and decision makers
- Experience in program development and execution with strong project management and interpersonal skills
- Strong influencing and stakeholder management skills with existing, or the ability to quickly establish, strong relationships with stakeholder individuals and groups at all levels across the firm
- An innovative mindset that can think strategically with a strong ability to execute tactically
- Can adapt, learn quickly and be resourceful; flexible and willing to pivot to keep pace with evolving needs
- [optional] Candidates would have some project experience in the relevant Market area
The salary range is $125,000 - $150,000 annually, dependent on several variables including but not limited to education, experience, skills, and geography. In addition, A&M offers a discretionary bonus program which is based on a number of factors, including individual and firm performance. Please ask your recruiter for details.
Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity
