at WHBF-TV in Rock Island, Illinois, United States
Job Description
Details:
WHBF/KLJB is looking for a Strategic Account Manager to join our team in the Quad Cities. The Strategic Account Manager is a leader in our client service team & will help maintain and grow new business by developing client focused marketing strategies & enhanced client support. You will work in cooperation with our Account Executives to grow digital advertising revenue from our existing client base using Nexstar’s full suite of digital products. As a lead digital specialist, you will coordinate with our Sales Managers & Director of Sales to meet our overall digital revenue goals. We’re looking for someone who is a team player at heart—someone who is eager to win together.
Closing Date:
5/31/2025
City:
Rock Island - 61201
Experience:
- Develops & executes sales strategies which result in exceeding revenue targets in digital revenue.
- Identifies strong prospecting categories & assists the sales team with compelling talk tracks that get their foot in the door.
- Conducts client discovery meetings & detailed data analysis to provide actionable insights & recommendations for both short-term & long-term digital strategies.
- Evaluate KPIs, monitor & optimize campaign performance, & clearly communicate performance metrics to advertisers, ensuring they gain maximum value from their investments.
- Crafts complex strategies & breaking them down into simple, understandable concepts.
- Develops & cultivates client relationships alongside Account Executives.
- Drives new business development & active account growth.
- Supports the training & development of sales professionals.
- Performs other duties as assigned.