Sr. Key Account Manager, Amazon

at Brunswick in Mettawa, Illinois, United States

Job Description

Are you ready for what’s next?

Come explore opportunities within Brunswick, a global marine leader (https://youtube.com/watch?v=ksuQ6B2j\_mA) committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond. Brunswick believes “Next Never Rests,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation.

Location: Menomonee Falls, WI

Workplace Category: Hybrid

Travel Required: Yes, 30% – 60% travel depending on season.

Direct Reports: 0

Pay Range: 103,200 – 144,000

Visa Sponsorship: Applicants must be currently authorized to work in the United States.? This position is not eligible for employment visa sponsorship now or in the future. ?

Relocation: Not Applicable

Innovation is the heart of Brunswick . See how your contributions will help transform vision into reality :

Position Overview :?

The Sr. Key Account Manager (Sr. KAM) – Retail is a highly experienced commercial leader responsible for managing Navico Group’s most strategic and complex retail partnerships, driving sustainable growth, category leadership, and long-term value creation.

Building on the core KAM role, the Sr. KAM brings deep industry expertise, advanced retail and category knowledge, and a strategic mindset, enabling them to navigate complex customer structures, influence senior stakeholders, and lead high-impact initiatives.

In addition to owning key accounts, the Sr. KAM serves as a mentor and role model for developing KAMs, helping elevate capabilities across the retail organization. The role plays a critical part in shaping account strategies, advancing best practices, and ensuring consistent execution of the KAM framework across the team.

At Brunswick, we have passion for our work and a distinct ability to deliver .

Essential Functions:

Strategic Account Leadership (Complex Accounts)

+ Own and lead Navico Group’s largest, most complex, and highest-value retail accounts

+ Develop and drive multi-year Joint Business Plans aligned to strategic priorities of both Navico Group and retail partners

+ Engage and influence senior stakeholders (buying directors, category leaders, executives) within retail organizations

+ Navigate complex organizational structures to align decision-makers and accelerate growth initiatives

Advanced Business Planning & Performance Management

+ Lead high-impact Quarterly Business Reviews (QBRs) with executive-level insights and forward-looking strategies

+ Provide advanced analysis of performance trends, identifying risks, white-space opportunities, and investment priorities

+ Drive accountability for delivery of commercial targets, initiatives, and profitability metrics

+ Translate retailer and internal data into strategic recommendations with measurable outcomes

Data-Driven Commercial Excellence

+ Leverage sophisticated POS analysis, shopper insights, and market data to influence retailer decisions

+ Deliver advanced, insight-led recommendations on assortment strategy, pricing architecture, promotions, and category positioning

+ Identify and drive category growth opportunities through data storytelling and strategic positioning

+ Act as a thought leader internally on retail data utilization and best practices

Category Leadership & Merchandising Strategy

+ Lead the development of best-in-class planograms and category strategies that maximize performance and brand presence

+ Influence retailers at a category level, positioning Navico Group as a strategic category partner rather than a supplier

+ Evaluate planogram effectiveness and continuously optimize based on performance metrics and shopper behavior

+ Drive excellence in omnichannel merchandising, including in-store and digital retail environments

Growth Strategy & Execution

+ Identify and lead complex growth initiatives, including:

+ New product introductions

+ Assortment expansion and rationalization

+ Omnichannel strategies

+ Strategic promotional planning

+ Build clear, executable commercial plans with defined KPIs and measurable ROI

+ Ensure flawless execution of strategic initiatives across internal and external teams

Mentorship & Team Leadership

+ Act as a mentor and coach to KAMs, supporting their development in strategic selling, data analysis, and account management

+ Share best practices, tools, and frameworks to elevate team performance

+ Support onboarding and development of new KAM talent

+ Act as a senior sounding board and escalation point for complex account situations

Cross-Functional Leadership

+ Lead collaboration across internal teams (Marketing, Product, Supply Chain, Finance, Category Management) to deliver integrated account strategies

+ Influence internal stakeholders to align resources and priorities with key account needs

+ Serve as the voice of the customer at a strategic level, shaping internal decision-making

Key Performance Indicators (KPIs)

+ Commercial Impact

+ Revenue growth and profitability across strategic accounts

+ Share growth and category leadership within retail partners

+ Delivery of long-term JBP targets and strategic initiatives

+ Strategic & Execution Excellence

+ Quality and impact of QBRs and strategic recommendations

+ Success rate of growth initiatives and new product launches

+ Execution excellence across merchandising, promotions, and category plans

+ Data & Insight Leadership

+ Effectiveness and adoption of advanced data-driven recommendations

+ Influence on retailer decision-making through insights

+ Internal impact on data-driven best practices

+ Leadership & Team Development

+ Contribution to development and performance of KAM team members

+ Knowledge sharing and mentorship effectiveness

+ Cross-functional alignment and leadership influence

People Leader Responsibilities

+ Set clear direction and deliver results aligned to business priorities, translating strategy into actionable plans for the team

+ Build a high-performing, inclusive team through regular coaching, timely feedback, and clear accountability

+ Own talent pipelines and succession plans, proactively developing future leaders and successors for critical roles

+ Drive employee engagement, actively listening to feedback and taking action to improve team performance and experience

+ Make fair, balanced, and data-informed decisions across hiring, development, compensation, and performance management

+ Collaborate effectively across functions and divisions to deliver outcomes, remove silos, and enable enterprise-level success

+ Lead through change with clarity, consistency, and resilience, ensuring alignment and momentum during periods of transformation

+ Role model company values in everyday leadership behaviors, decision-making, and communication

Diversity of thought and experience s is fundamental when imagin ing the unimaginable . Certain skillsets/experiences are necessary; however, others can be developed along the way .

Required Qualifications:?

+ Bachelor’s degree in business, marketing, or related field (or equivalent experience).

+ 5+ years of sales experience in marine, outdoor, home improvement, automotive industries, or related industry.

+ 3+ years selling technical or engineered products.

+ Proven success managing large, complex retail accounts and multi-layered stakeholder environments.

+ Proficiency in Microsoft Excel, PowerPoint, and Word; Power BI a plus.

+ Strong analytical skills with the ability to interpret data and drive custome