at Central Garden and Pet in Schaumburg, Illinois, United States
Job Description
Description
Central Garden & Pet is looking for a Ecommerce Content Manager to own the day-to-day content health and performance of our equine brand portfolio across retailer platforms. This is a hands-on, data-driven role for someone who knows what a winning PDP looks like, and can connect content decisions to traffic, conversion, and buy box outcomes.
You'll be the connective tissue between our brand marketing teams, agency partners, and retail channels — making sure our equine portfolio shows up correctly, converts efficiently, and stays competitive. This role is critical and offers significant visibility into omnichannel strategy across a portfolio with 80 years of category leadership.
This position will based in our Phoenix, AZ or in our Schaumburg, IL corporate office. We operate in a hybrid work environment with four (4) in-office days per week to support greater collaboration, learning, and team connection.
KEY RESPONSIBILITIES
Marketplace Content Management
Manage end-to-end PDP content across Amazon (Vendor Central/Seller Central), Chewy, Walmart, Tractor Supply — including titles, bullets, descriptions, A+ / Premium A+ content, brand stores, and image/video assets
Ensures accurate and consistent product listings, content, and digital assets
Own the content calendar and intake process, partnering with BU marketing and our agency on briefs, SLAs, and asset handoffs
Maintain a centralized PIM/Salsify workflow as the single source of truth for product attributes, copy, and creative across channels
Manage storefront content, collections, and product pages
Ensure alignment with brand guidelines while adapting to retailer-specific best practices
Performance Analysis & Optimization
Pull, analyze, and act on Vendor Central/Seller Central reports — Brand Analytics, Search Query Performance, traffic and conversion metrics, Buy Box %, ASIN-level glance views and unit session percentage
Identify underperforming ASINs and build hypotheses to test (content, imagery, keyword targeting, pricing visibility)
Own the Amazon A/B testing roadmap (Manage Your Experiments) — prioritize tests, document results, and roll learnings across the portfolio
Track competitor content moves and surface implications
Cross-Functional Collaboration
Partner with Brand Marketing on new product launches — content readiness, Vine review velocity, keyword strategy, launch QA
Work with the Ecommerce team on AI/agentic commerce visibility (ChatGPT, Perplexity, Rufus) and content optimization for AI extractability
Coordinate with our agency on creative production and content refresh cycles
QUALIFICATIONS
5+ years in ecommerce content management, with at least 3 years working directly in Vendor Central and/or Seller Central
Demonstrated experience pulling and interpreting Amazon reports — Brand Analytics, Search Query Performance, Search Terms, Business Reports, traffic and conversion data
Hands-on experience running A/B tests and translating results into portfolio-wide changes
Working knowledge of a PIM or DAM system — Salsify strongly preferred
Strong Excel skills (pivot tables, lookups, comfort with large datasets)
Excellent written communication and editorial eye — this is a content role, and the writing has to be tight
Preferred Qualifications
Experience with Chewy, Walmart Connect, or Tractor Supply portals
Familiarity with Stackline, Profitero, Helium 10, or similar analytics platforms
Background in pet or CPG
Shopify experience (product, collection, and content management; Liquid familiarity a plus)
Experience with AI search/agentic commerce optimization
BENEFITS PACKAGE & EMPLOYEE PROGRAMS
Comprehensive Medical, Dental, and Vision Insurance
Free Life and Disability Insurance
Health and Dependent Care Flexible Spending Accounts
401k with 3% company match and annual employer discretionary contribution
Paid vacation, holidays and sick time
Employee Assistance Program
Access to thousands of free online courses
Discounts on cell phones, movie tickets, gym memberships, and more!
Education Assistance (both college degrees and professional certifications)
Referral Program with cash bonus
Access to on-demand pay
Paid parental leave
Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA) is a leading consumer goods company in the pet and garden industries. Guided by the belief that home is central to life, the Company's purpose is to proudly nurture happy and healthy homes. For over 45 years, its innovative and trusted solutions have helped lawns grow greener, gardens bloom bigger, pets live healthier, and communities grow stronger. Central is home to a diversified portfolio of market-leading brands including Amdro®, Aqueon®, Best Bully Sticks®, Cadet®, C&S®, Farnam®, Ferry-Morse®, Kaytee®, Nylabone®, Pennington®, Sevin® and Zoёcon®. With fiscal 2025 net sales of $3.1 billion, Central has strong manufacturing and logistics capabilities supported by a passionate, entrepreneurial growth culture. The Company is headquartered in Walnut Creek, California, and employs over 6,000 people, primarily across North America. Visit www.central.com to learn more.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law.
#LI-CM1
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
